2023年名人营销演讲稿3篇(范例推荐)

名人营销演讲稿优秀1  近两年,新车请名人代言的越来越多。名人代言汽车能在最短时间内提升品牌的知名度,宣传得当还会为品牌美誉度增色不少。然而名人营销终究改变不了一辆车的内在品质和性能,且营销方式本身下面是小编为大家整理的2023年名人营销演讲稿3篇(范例推荐),供大家参考。

2023年名人营销演讲稿3篇(范例推荐)

名人营销演讲稿优秀1

  近两年,新车请名人代言的越来越多。名人代言汽车能在最短时间内提升品牌的知名度,宣传得当还会为品牌美誉度增色不少。然而名人营销终究改变不了一辆车的内在品质和性能,且营销方式本身具备风险。若明星代言得当,则如股市飘红,皆大欢喜;代言不当,则品牌形象受损,巨额代言费打水漂。有业界人士认为,名人代言是种华而不实的营销,为何各大品牌仍乐此不疲,名人齐齐相亮?这到底能让厂商受益多少?如何玩转名人代言?

  名人代言激发模仿效应

  此前,上海大众帕萨特请来“爷们”姜文,品牌形象收获不错;梅德赛斯-奔驰在李娜获得法国网球公开赛冠军后迅速邀请其为全球代言人。《形象营销三部曲》中称,现时还有很多产品属于“光杆产品”。实际上,产品的竞争力等于产品加光环,光环也便是名牌的形象,“它是企业理念、文化背景、企业行为、店铺氛围、视觉形象所构成的企业形象与产品形象在消费者心目中的综合反映。消费者所购买的不仅仅是产品的使用功能,而是一个以其为核心的系统。”

  产品功能固然重要,然而更需要吸引眼球的形象。这只是名人代言营销方式的第一步,建立好感度,从而影响消费者购买行为是更为重要的部分。因而,选什么人作为汽车品牌的代言人,需要慎重地考虑。大多数汽车品牌都会邀请歌星、影星代言,尽管新车还没有上市,但梁朝伟刮来的明星旋风已令雪佛兰尝到了甜头,据雪佛兰华南大区负责人陈文锦透露,“目前到店咨询的消费者非常多。以前雪佛兰的车主是以男性为主,通过梁朝伟的代言,打动了一大批的女性客户,他的个人形象比较正面,也为这款车带来了比较积极的影响。”雪佛兰安骅4S店的销售经理曹小军称最近到店咨询迈锐宝的消费者很多,除了不少女性客户冲着梁朝伟来,梁朝伟的“生活体”也令他最近的声势更火,借着这个势头,其代言的迈锐宝也得到较好的前期宣传。

  有研究表明,所有年龄层次的人都会模仿他们崇拜的名人外表和行为。除了影视名人,体育名人也是广受车企青睐的对象,如去年在法国网球公开赛上夺冠的李娜,立即接过奔驰递来的橄榄枝,成为其全球代言人;刘翔在代言凯迪拉克之前,还曾代言东风悦达起亚(微博) 。

  如何玩转名人营销

  明星代言再不是“万金油”,屡试也会不爽。为避免这样的尴尬案例重蹈覆辙,汽车咨询专家王红刚称车企有几大选择代言名人的原则。

  首先要考虑被代言的车型与明星的发展周期是否契合。王红刚分析,若能洞察明星的事业趋势,便可以以最小的代价获得最大的代言效果。“比如近期雪佛兰迈锐宝轿车邀请梁朝伟代言,刚好是跟梁朝伟近期的再次复出趋势相吻合的,据悉梁朝伟2015年本身会有不少大动作,产品这个时候找他代言可以借势。”

  其次,品牌个性与名人的风格是否一致是重点被考虑的部分。正如韩寒的特立独行和斯巴鲁的“我行我路”,姜文的成熟霸气和帕萨特的干练高端,梁朝伟的儒雅沉静和迈锐宝的经典品质,品牌的价值和形象一同融入消费者的意识当中,品牌个性的差异成为品牌和不同消费者沟通的桥梁。不搭调的名人代言,有时反而成为名人的个人宣传,而并非产品宣传。

  王红刚提到另外一条要注意的原则,是明星代言资源的充分运用。“不光是营销上的整合运用,也涉及与代言的明星的谈判约束条件。”王红刚指出,“常见的情况是,一些企业会要求代言的明星,出席各种时尚场所或其他品牌的赞助活动时,使用本企业的产品,保持持续露出和真实性。”讴歌邀请刘德华担当代言人,但最后讴歌的知名度并不显著,可见天王的资源并未完全发掘出来。

  最后,鉴于名人往往惹来防不胜防的丑闻事件,车企规避风险也是必要的措施。“日本的`大型广告公司一般都会建立非常详实的明星资料库,长期跟踪明星的事业生活以及媒体报道,”王红刚举例,“以便给企业提供中肯的建议,降低风险。”

名人营销演讲稿优秀2

  尊敬的老师,亲同学们,大家上午好,我是五年五班的谭又山,今天我演讲的题目是《微笑,让生活更美好》

  翻开《文明美德,伴我成长》的书页,一股浓重的墨香扑鼻而来,“宇宙之王”霍金,酒店大王希而顿,自强不息的李娜,他们用微笑为自己,为祖国赢得了鲜花与掌声。

  一位名人尤金曾说过:“笑是无言的礼貌,一个微笑使你赢得整个世界。”“宇宙之王”霍金被“卢伽雷氏症”禁锢在轮椅上长达40年之久,但他并没有因此而放弃,而是乐观地生活着,他的《时间简史》让全世界的人们重新认识了宇宙。他坐着IBM公司为他制作的轮椅,乘着热气球到了南极,还环游了地球。

  当记者问霍金:“ 霍金先生,卢伽雷氏症已经将你记久固定在轮椅上,你不以为命运让你失去很多出路吗?”霍金脸上充满微笑,用他仅能活动的两根手指艰难地叩击键盘,显示屏上的4句话让人震惊:“我的手指还能活动,我的大脑还能思维;我有终生追求的理想,我有爱我和我爱的人!”

  看完了故事,我不禁感慨万分,如今,许多人遇到了困难从不自己解决,而是托付给父母亲人去解决,如今的我们大部分是被父母捧在手心是怕掉了,含在口里怕化了的“小皇帝”“小公主”。但是,人生的坎坷道路上,不可能一帆风顺,困难是这样如影如形地追随着我们,我们不面对它,又怎么迎击它!其实“儿孙自有儿孙福,休为儿孙做马牛。” 早就有“积金千两,不如一解经书”的说法。但如今的孩子被亲人宠得不知所措,甚至有3岁女孩已有两幢别墅的“富三代”,还有13岁男孩入学时的“全家总动员”,甚至有学生不比学业、不比成绩、专比家长,于是,一个热词“拼爹”新鲜出炉了。在蜜罐中泡大的我们已经把前辈直面困难,用微笑面对艰难困苦的精神忘得一干二净。所以,作为百年名校人民路小学的莘莘学子,我们应该做首当其冲的好榜样!

  微笑是令彼此愉快的助推器;是直通人心的世界语;是人际交往的润滑剂;是灿烂生活的添加剂。所以,同学们请让我们在遇到困难时淡然一笑,把心胸打开,阳光便不请自来,让我们插上微笑的翅膀,在广阔的天空下振翅翱翔!


名人营销演讲稿优秀3篇扩展阅读


名人营销演讲稿优秀3篇(扩展1)

——优秀名人励志演讲稿3篇

优秀名人励志演讲稿1

各位领导、各位老师:

  大家好!

  很荣幸今天能参加这个主题演讲,我的演讲题目是“铸高尚师德树人格丰碑”。法国作家雨果曾说过:“花的事业是尊贵的,果实的事业是甜美的,让我们做叶的事业吧,因为叶的事业是*凡而谦逊的。”“十年树木,百年树人”,踏上三尺讲台,也就意味着踏上了艰巨而漫长的“育人之旅”,教师就像那默默奉献的绿叶,时时刻刻衬托着鲜花的娇艳。教师的师德直接影响学生的素质,关系着教育这一伟大事业的成败和兴衰。

  因为,教师所面对的不止是几十双求知的眼睛,而是一个需要用爱来倾注的浩瀚的海洋;教师,犹如辛勤的农夫,在自己所钟爱的这片土地上,一年又一年精心耕作、无私奉献。夜阑人静,耳边又传来那熟悉的歌声:任风/翻阅背影的日子/烛光将记忆/摇曳成孩子的身影/夕阳/便凝重了教师魂??曾经怀着对远方神圣的热切向往,为了朝拜远方那心目中的圣地,青年教师们把青春年华扎根于三尺讲台而无怨无悔;中年教师们将家庭搁置一旁而全身心地扑在教学工作上;老教师如老黄牛一般埋头苦干而不知疲倦。他们,所面对的不止是几十双求知的眼睛,而是一个需要用爱来倾注的浩瀚的海洋;他们,犹如辛勤的农夫,钟爱自己的这片土地,一年又一年精心耕作、无私奉献。,

  教师的师德直接影响学生的`素质,关系着教育这一伟大事业的成败和兴衰。因为,教师所面对的不止是几十双求知的眼睛,而是一个需要用爱来倾注的浩瀚的海洋;教师,犹如辛勤的农夫,在自己所钟爱的这片土地上,一年又一年精心耕作、无私奉献。

  我爱我的学生,虽然他们成绩并不优秀,我爱我的学生,虽然他们经常触犯错误,我爱我的学生,虽然他们听不进我的谆谆教诲。可我既然成了他们的老师,我就应该把全部精力放到他们身上,

  我刚接这个班学生时,头脑一阵发蒙,这可怎么办?后来一想,难题既然推不掉,那就积极面对。课余时间,我始终关注学生的成长,并坚信所谓的“落后生”、“问题生”是可以改变的。针对部分学生中存在的道德缺失、不守纪律,迷惘厌学等问题,我做了大量耐心细致的思想教育工作,我经常和他们谈心,给他们讲打架的危害,每当星期放假时,和他们的家长进行电话家访,反映学生一周的在校情况,*时抓住一切机会对他们及时进行表扬,把他们放到好学生的行列中,并且让他们担任班中的班干部,管理同学的同时,学会管理自己,一次次的行动,使他们内心深处树立一个观念,“我是好学生”,从而思想表现各个方面都得到极大的好转。

  我对学生管理工作充满了爱,但“爱”仅仅是“师爱”内涵的一半,其另一半则是“严”。从严要求,严格管理,“严”字当头,是我的一贯要求。学生都知道,老师严中施爱,爱中求严,严在当严处,爱在细微中。围绕成长与成才、学习与做人这个基本问题,我经常找学生谈心,一方面把大道理讲实、讲清,要求学生要把现实与理想联系起来,引导学生把个人追求融入理想之中;另一方面坚持把小道理讲深、讲透,引导学生跳出个人的圈子,正确把握“小家”与“大家”,“个人”与“集体”的关系,认清任何个人的成长与进步都离不开集体的力量,更离不开国家的兴旺发达和社会的文明进步,懂得“国家兴亡、匹夫有责”的道理,从而使学生自觉把个人现实愿望与远大理想统一起来,在实现个人理想和志愿的同时,将来努力为国家和社会多做贡献。

  我的苦口婆心与循循善诱终于有了回报,一个又一个“问题生”终于逐渐明白了自己应该追求什么,什么该做,什么不该做,该怎么去做,并逐步养成了良好的行为习惯。

  “落红不是无情物,化作春泥更护花”。爱是人世间最伟大、最神圣的情感。我对学生的爱不仅滋润着学生的心田,同时又转化为一种无形的向心力,凝聚力,学生们喜欢我,尊重我,爱戴我,佩服我,愿意接受他我教诲,并和我交朋友,在师爱感召下,同学们快乐地进步成长。

  朋友们,让我们为教育事业多献一份爱,多发一份热。共同为我们欣欣向荣的祖国添一份明媚的春光!添一片绚丽的春色!让爱在教育事业中永远闪光吧。


名人营销演讲稿优秀3篇(扩展2)

——名人的演讲稿优秀3篇

名人的演讲稿优秀1

  在我去苏格兰的前一晚,*达人秀邀请我到上海主持总决赛体育馆的现场有八万名观众。知道特别嘉宾是谁吗?苏珊大妈。我告诉她:“我明天要去苏格兰。”

  她不但歌声非常动听,还学会了说几句中文。她说:“送你葱”这句话的意思不是“你好,”“谢谢,”那类的话。“送你葱”意思是“免费的大葱。”她为什么要说这句话呢?

  因为“送你葱”是来自有着”*苏珊大妈”之称的一位五十多岁在上海卖菜的女摊贩,她非常喜欢西方歌剧,但她不懂歌词的意思也不会说英语,法语,或是意大利语,所以她以独特的方式来记歌词将歌词全部换成蔬菜名。(笑声)

  意大利歌剧公主彻夜未眠的最后一句她当时就是以”送你葱”来演唱的。当苏珊大妈说了这句话的时候,现场的八万名观众一起跟着唱了起来。当时的场面十分有趣。

  我想苏珊大妈还有那位上海的卖菜大婶都有她们的独特之处。

  大家通常会觉得她们无法在娱乐圈这个行业里闯出天下,但是才能和勇气让她们得到了肯定。

  一场秀和一个*台让她们有了一个可以圆梦的舞台。

  其实要与众不同不是什么难事。我们都有独特之处,可以从不同的角度来看。我觉得与众不同其实很好,因为你有不同的想法。你也许可以在某一方面有影响。

  我这个年代的人是幸运的我们目睹并参与了*历史性的变化关于名人励志演讲稿范文关于名人励志演讲稿范文。在过去的二,三十年里*发生了很多变化。

  我还记得1990年的时候。我刚好读完大学,我当时申请了一个营销的工作地点是北京的一个五星级宾馆,这个宾馆现在还有,叫喜来登长城饭店。

  在被一位日本经理询问了半小时之后,他在面试要结束时说,“杨小姐,你有问题要问我吗?”我鼓起了勇气,镇定地问:“你能不能告诉我,你们卖什么的?”

  因为我当时完全不知道一个五星级饭店的销售部要做什么。那是我第一次走进一家五星级饭店。

  与此同时,我参加了由*国家电台举办的试听会这是第一个向大众开放的试听会现场还有上千名的女大生。制作人告诉我们他们在找甜美,单纯和漂亮的新面孔。

  当轮到我的时候,我起身问道,”为什么在电视上的女人一定要长得漂亮,甜美,单纯还要配合度高?为什么她们不能有自己的想法说自己的话?”我以为我的话可能有点冒犯了评委。

  但我的话反而得到了他们的认同。因此我进入了第二回合,然后第三,第四。在第七回合比赛结束后,我战胜了所有的选手。我也因此在加入了黄金档的一个节目。

  你也许不敢相信,这个节目是*第一个允许主持人表达他们自己的想法他们不需要念之前写好的稿。(掌声)我当时每周的观众人数达到2-3亿。

  几年以后,我决定去美国的哥伦比亚大学读研究所,同时也创办了自己的媒体公司,这个想法在我刚刚入行的时候并不存在。

  公司的项目分很多类。我访问过的人数已经过千。有时候年轻人会对我说:“杨澜姐,你改变了我的人生。”

  这些话让我感到骄傲。我觉我这代人很幸运因为我们看到了整个国家的兴起。北京竞标奥运的举办权我有在场。我也代表了上海市博会。

  我看到了*拥抱全世界也看到了全世界拥抱*。

  但我有时会想,现在的年轻人到底要做什么?他们到底有什么不同之处,有什么样的变化会因他们而产生这些变化会怎样改变*,甚至整个世界?

  所以我今天的话题是关于年轻一代通过社交媒体的*台来认识他们。

  首先,他们是谁?长得什么样?照片上的女孩叫郭美美20岁,很漂亮。在她的微博上,她炫耀了自己的名牌包,衣服,还有车在她的微博上,微博是*版的Twitter。

  她还说自己是商会红十字会在商会的一名经理。她没有想到她的举动引起了大众的敏感导致了一场全国性的质问,差一点变成一场针对红十字会的骚乱关于名人励志演讲稿范文演讲稿。

  这场争论非常激烈以至于红十字会开了一场记者会来澄清”郭美美事件,”该事件也因此被调查。

  现今为止,公众已知道郭美美给自己捏造了红十字会经理的职位也许是因为她喜欢慈善二字。她的那些奢侈品是男朋友送的礼物她的男友之前是一名董事会成员在商会红十字会下属的一个部门工作。

  这个解释起来有点困难

  尽管如此,公众愤怒仍未*息。热论还在进行中。这个事件说明了民众对*机构或是*所支持的机构的不信任,而这些机构在过去都不够透明。

名人的演讲稿优秀2

  我最崇敬的`名人 有的人崇拜名人,是为了追时尚,而这种盲目地崇拜会使人误入歧途。有的人崇敬名人,把自己崇敬的名人作为自己的榜样, 激励自己像他们一样,为人民做贡献。孔子说过,“见贤思齐焉”,人们也常说:“榜样的力量是无穷的”,所以,这些人中,大多数都成功了。每个人,都有自己 喜欢的名人,无论是崇拜还是崇敬。我也不利外,我崇敬居里夫人。 千百年来,漂亮就是一个女人的最高荣誉,最大资本,只要有幸得到这一点,其余便不必再求了。居里夫人已具备了漂亮这一资本,但是,她却没有利用这一点资本,她的战胜自我也恰恰就是从这一点开始的。她为了做科学研究,她甘愿让酸碱啃蚀她柔美的双手,让呛人的烟气吹皱她秀美的额头。 为了提炼纯净的镭,居里夫妇搞到一吨可能含镭的工业废渣。他们在院子里支起了一口锅,一锅一锅地进行冶炼,然后再送到化验溶解、沉淀、分析。而所谓的化验室是一个废弃的、曾停放解剖用的尸体的破棚子。玛丽终日在烟熏火燎中搅拌着锅里的矿渣,她衣裙上、双手上,留下了酸碱的点点烧痕。然而,她的努力不是徒劳的,最终,她终于发现了天然的放射性元素——镭。 她本来可以就在她发现镭后申请专利,从而获得大笔财物,可是,她没有这样做,而是毫不犹豫地将镭的提纯方法公布于众。后来,居里夫人竟由于缺少购买1克镭的经费而难以从事科学研究。最后,还是一位美国知名女记者在美国发动一场募捐,筹集所需的10万美元款项。 居里夫人是登上法国科学院讲台作报告的第一个女子。 我对居里夫人的人格感到钦佩。居里夫人视名利如粪土,她一生共得了10项奖金、16项奖章、107个名誉头衔,特别是两次诺贝尔奖。她本来可以躺在任何一项大奖或任何一个荣誉上尽情地享受,但是她将奖金赠给科研事业和战争中的法国,而将那些奖章送给6岁的小女儿去当玩具。 居里夫人高尚的品格就像她杰出的科学成就一样,在人类文明史上闪烁着令人崇仰的熠熠光辉。她坚强、她意志纯洁、她严于律己,使我不得不肃然起敬!


名人营销演讲稿优秀3篇(扩展3)

——营销大赛演讲稿

营销大赛演讲稿1

  尊敬的XX:

  大家好,一踏上这个演讲台,心里有忍不住的激动,很感谢金夫人给我这样的机会,感谢同事们给予我的信任。

  转眼,在公司已经有8个月了。从礼服部再到门市顾问的岗位,我不知道今天我是以一个成功者的身份,还是以一个失败者的身份站在这里,但无论成功还是失败,我都想对自己近一年的营销做一下结论。

  做影楼的门市营销我想用四个词来说明,“真诚”,“细心”,“团队”,“创新”所谓“真诚” 就是要讲诚信诚信是维系现代市场经济的基石,是与客户相互沟通的桥梁,在与客户打交道时只有真诚相待,言行一致,并且发于内心的去沟通。

  而“细心”,在生活中,我们大多数人都需要别人给予一些体贴,做营销我们更要从这些小的方面插手,一句温暖的话或许拥有更强悍的力量。

  说到“团队”做营销的都知道,这是一种精神,在建立“以顾客为中心”作为唯一目标的影楼中,必须考虑到组织团队的力量,因为此时没有团队的支持,其目标往往会落空。我们不断提高顾客的满意度,缩短流程周期,快速响应,开发最具创意的新产品和服务——所有这一切都在同一时间进行。原因很简单,那就是团队的力量!影楼是从以顾客为中心开始,随后建立基层团队管理流程,然后转向共同领导和自我管理团队。或者通过组织团队使全体员工参与,以顾客为中心,然后转向整合流程管理。围绕“以顾客为中心”构建团队,将使影楼的各个环节紧密相连,以达到共同目标。

  再是“创新”,现代影楼之间的竞争就是影楼管理创新能力的竞争。我们首先要有一个意识,就是自己应该一直处于一个创新的状态,只有这样,我们才能去做好管理的组织创新 ,人才管理创新,技术管理创新,才能推动集体学习,使组织中的每个员工不断的学习,并充分发挥员工的创造能力,不断改进管理、技术及服务,使组织获得持续的竞争优势。

  最后想说的是,希望在坐所有的人找到自己人生的一套营销方案。

  谢谢大家!


名人营销演讲稿优秀3篇(扩展4)

——名人英文演讲稿10篇

名人英文演讲稿1

  Good afternoon ladies and gentlemen!

  I am glad to be here to share my opinions with all of you. My topic today is about Internet.

  With the development of technology more and more people are fond of using Internet. It is particularly popular among young people. Just like the coin has two sides internet also has its own advantages and disadvantages.

  First of all the Internet has brought people great convenience in getting information entertainment and contact with each other. As for our students it is a useful tool when we meet problems. When we are tired a piece of light music will help us relax. If we have free time we can enjoy movies or interesting cartoons. What’s more we can also watch live programs on the internet or see it later if we are not available at that time.

  But there is also bad influence. Some of the young teenagers are addicted to com*r games and some even play games all night. Because of lacking in sleep those students can not focus on in the class . As a result they may fail in the exam. When they realize it is wrong to spend too much time playing games it’s already too late.

  I have remembered such a piece of news . An excellent student flunked xxx考试不及格xxx because he could not concentrate on his study for being too indulged in com*r games. He spent nearly all the money on games which was earned by his father"s selling blood. When his father knelt down to beg him to return to school he was too numb to show any regret.

  The most serious harm of com*r games come from their contents which affects teenagers " mental health. Many games involve violence such as fighting and killing. When they enjoy the pleasure of success a violent turn of mind is developed and rooted in them which may induce future violent behaviour in their life.

  So when com*rs" entertaining function is highly spoken of such a problem does deserve our serious concern.

  In addition long time"s working before com*r also does harm to health. The radiation from the com*r can arose many uncomfortable feelings. like a headache poor eyesight.

  At last people who are fond of making friends on line should also be careful. Many convicts use Internet as a way to cheat. Although it has many disadvantages Internet has become an indispensable part of people"s life in recent years. In my point of view it’s wrong to blame Internet itself it’s all depend on the way we use it. If we use it in a right way it can be one of the best friends in our life.

  That "s all thank you !

名人英文演讲稿2

  Vice President Johnson, Mr.

  Speaker, Mr.

  Chief Justice, President Eisenhower, Vice President Nixon, President Truman, reverend clergy, fellow citizens:

  We observe today not a victory of party, but a celebration of freedom -- symbolizing an end, as well as a beginning -- signifying renewal, as well as change.

  For I have sworn before you and Almighty God the same solemn oath our forebears prescribed nearly a century and three-quarters ago.

  The world is very different now.

  For man holds in his mortal hands the power to abolish all forms of human poverty and all forms of human life.

  And yet the same revolutionary beliefs for which our forebears fought are still at issue around the globe -- the belief that the rights of man come not from the generosity of the state, but from the hand of God.

  We dare not forget today that we are the heirs of that first revolution.

  Let the word go forth from this time and place, to friend and foe alike, that the torch has been passed to a new generation of Americans -- born in this century, tempered by war, disciplined by a hard and bitter peace, proud of our ancient heritage, and unwilling to witness or permit the slow undoing of those human rights to which this nation has always been committed, and to which we are committed today at home and around the world.

  Let every nation know, whether it wishes us well or ill, that we shall pay any price, bear any burden, meet any hardship, support any friend, oppose any foe, to assure the survival and the success of liberty.

  This much we pledge -- and more.

  To those old allies whose cultural and spiritual origins we share, we pledge the loyalty of faithful friends.

  United there is little we cannot do in a host of cooperative ventures.

  Divided there is little we can do -- for we dare not meet a powerful challenge at odds and split asunder.

  To those new states whom we welcome to the ranks of the free, we pledge our word that one form of colonial control shall not have passed away merely to be replaced by a far more iron tyranny.

  We shall not always expect to find them supporting our view.

  But we shall always hope to find them strongly supporting their own freedom -- and to remember that, in the past, those who foolishly sought power by riding the back of the tiger ended up inside.

  To those people in the huts and villages of half the globe struggling to break the bonds of mass misery, we pledge our best efforts to help them help themselves, for whatever period is required -- not because the Communists may be doing it, not because we seek their votes, but because it is right.

  If a free society cannot help the many who are poor, it cannot save the few who are rich.

  To our sister republics south of our border, we offer a special pledge: to convert our good words into good deeds, in a new alliance for progress, to assist free men and free governments in casting off the chains of poverty.

  But this peaceful revolution of hope cannot become the prey of hostile powers.

  Let all our neighbors know that we shall join with them to oppose aggression or subversion anywhere in the Americas.

  And let every other power know that this hemisphere intends to remain the master of its own house.

  To that world assembly of sovereign states, the United Nations, our last best hope in an age where the instruments of war have far outpaced the instruments of peace, we renew our pledge of support -- to prevent it from becoming merely a forum for invective, to strengthen its shield of the new and the weak, and to enlarge the area in which its writ may run.

  Finally, to those nations who would make themselves our adversary, we offer not a pledge but a request: that both sides begin anew the quest for peace, before the dark powers of destruction unleashed by science engulf all humanity in planned or accidental self-destruction.

  We dare not tempt them with weakness.

  For only when our arms are sufficient beyond doubt can we be certain beyond doubt that they will never be employed.

  But neither can two great and powerful groups of nations take comfort from our present course -- both sides overburdened by the cost of modern weapons, both rightly alarmed by the steady spread of the deadly atom, yet both racing to alter that uncertain balance of terror that stays the hand of mankinds final war.

  So let us begin anew -- remembering on both sides that civility is not a sign of weakness, and sincerity is always subject to proof.

  Let us never negotiate out of fear, but let us never fear to negotiate.

  Let both sides explore what problems unite us instead of belaboring those problems which divide us.

  Let both sides, for the first time, formulate serious and precise proposals for the inspection and control of arms, and bring the absolute power to destroy other nations under the absolute control of all nations.

  Let both sides seek to invoke the wonders of science instead of its terrors.

  Together let us explore the stars, conquer the deserts, eradicate disease, tap the ocean depths, and encourage the arts and commerce.

  Let both sides unite to heed, in all corners of the earth, the command of Isaiah -- to "undo the heavy burdens, and [to] let the oppressed go free."

  And, if a beachhead of cooperation may push back the jungle of suspicion, let both sides join in creating a new endeavor -- not a new balance of power, but a new world of law -- where the strong are just, and the weak secure, and the peace preserved.

  All this will not be finished in the first one hundred days.

  Nor will it be finished in the first one thousand days; nor in the life of this Administration; nor even perhaps in our lifetime on this planet.

  But let us begin.

  In your hands, my fellow citizens, more than mine, will rest the final success or failure of our course.

  Since this country was founded, each generation of Americans has been summoned to give testimony to its national loyalty.

  The graves of young Americans who answered the call to service surround the globe.

  Now the trumpet summons us again -- not as a call to bear arms, though arms we need -- not as a call to battle, though embattled we are -- but a call to bear the burden of a long twilight struggle, year in and year out, "rejoicing in hope; patient in tribulation," a struggle against the common enemies of man: tyranny, poverty, disease, and war itself.

  Can we forge against these enemies a grand and global alliance, North and South, East and West, that can assure a more fruitful life for all mankind? Will you join in that historic effort? In the long history of the world, only a few generations have been granted the role of defending freedom in its hour of maximum danger.

  I do not shrink from this responsibility -- I welcome it.

  I do not believe that any of us would exchange places with any other people or any other generation.

  The energy, the faith, the devotion which we bring to this endeavor will light our country and all who serve it.

  And the glow from that fire can truly light the world.

  And so, my fellow Americans, ask not what your country can do for you; ask what you can do for your country.

  My fellow citizens of the world, ask not what America will do for you, but what together we can do for the freedom of man.

  Finally, whether you are citizens of America or citizens of the world, ask of us here the same high standards of strength and sacrifice which we ask of you.

  With a good conscience our only sure reward, with history the final judge of our deeds, let us go forth to lead the land we love, asking His blessing and His help, but knowing that here on earth Gods work must truly be our own.

名人英文演讲稿3

  Good afternoon ladies and gentlemen!

  I am glad to be here to share my opinions with all of you. My topic today is about Internet.

  With the development of technology more and more people are fond of using Internet. It is particularly popular among young people. Just like the coin has two sides internet also has its own advantages and disadvantages.

  First of all the Internet has brought people great convenience in getting information entertainment and contact with each other. As for our students it is a useful tool when we meet problems. When we are tired a piece of light music will help us relax. If we have free time we can enjoy movies or interesting cartoons. What’s more we can also watch live programs on the internet or see it later if we are not available at that time.

  But there is also bad influence. Some of the young teenagers are addicted to com*r games and some even play games all night. Because of lacking in sleep those students can not focus on in the class . As a result they may fail in the exam. When they realize it is wrong to spend too much time playing games it’s already too late.

  I have remembered such a piece of news . An excellent student flunked xxx考试不及格xxx because he could not concentrate on his study for being too indulged in com*r games. He spent nearly all the money on games which was earned by his fathers selling blood. When his father knelt down to beg him to return to school he was too numb to show any regret.

  The most serious harm of com*r games come from their contents which affects teenagers  mental health. Many games involve violence such as fighting and killing. When they enjoy the pleasure of success a violent turn of mind is developed and rooted in them which may induce future violent behaviour in their life.

  So when com*rs entertaining function is highly spoken of such a problem does deserve our serious concern.

  In addition long times working before com*r also does harm to health. The radiation from the com*r can arose many uncomfortable feelings. like a headache poor eyesight.

  At last people who are fond of making friends on line should also be careful. Many convicts use Internet as a way to cheat. Although it has many disadvantages Internet has become an indispensable part of peoples life in recent years. In my point of view it’s wrong to blame Internet itself it’s all depend on the way we use it. If we use it in a right way it can be one of the best friends in our life.

  That s all thank you !

名人英文演讲稿4

  the footsteps of the 2010 world expo is getting closer and closer to us, civilized and harmonious call is still ringing in my ears.

  shanghai, china obtained the right to host the world expo 2010, expo 2010 shanghai china will be a world event, the development of shanghais new round of golden opportunity, as it is an important embodiment of our national d expo is a great influence and a long history of international activities, is the largest gathering of human beings.

  people from around the world gathered in one place display their products and skills, boast of their hometown and motherland.

  expo set the culmination of human civilization, which has a unique appeal, make you feel d expo is a platform, we are the masters.

  she put up a platform for us to let the world know us; she built a bridge for us, so we better communicate with the world.

  this platform may let us display self want only.

  we are the masters here, we have to landlord, let guest experience enthusiasm and yone to contribute for the expo, we are no exception, as a living piece of fertile land in pudongs teachers, we are proud and pride.

  in the vision of a better tomorrow, we have to do for the world expo will own a wonderful ability, we have through our hands, warm heart and sincerity to practical action to achieve the commitment of shanghai to the world.

  we should educate the many students: do not throw garbage anywhere, no spitting, no jaywalking ...

  ..., hello, thank you frequently mention, let the material on this city with the new york comparable to the spiritual civilization.

  educate our students to exciting 2010, willing to shanghais future by copies of power, if only planted a small tree, participants in the shanghai world expo foreign guests feel: this is a forest city, pollution-free city, ancient and civilized city.

  better city, better life! until the time of the 2010 expo, then, we want to become a glorious volunteers, to changing our foreign friends in shanghai and chinas long history, about our education for the world expo will contribute their expect the majority of teachers will be great enthusiasm for the world expo into practical action to meet the world expo, the expo will be a total growth, and the city of development, the development of shanghai devote their efforts to advance hand in hand with shanghai.

名人英文演讲稿5

  I have nothing to offer but blood, toil, tears and sweat. We have before us an ordeal of the most grievous kind. We have before us many, many months of struggle and suffering. You ask, what is our aim? I can answer in one word, it is victory. Victory at all costs—victory in spite of all terrors—victory, however long and hard the road may be, for without victory there is no survival. Let that be realized, no survival for the British Empire, no survival for all that British Empire has stood for , no survival for the urge, the impulse of the ages, that mankind shall more forward toward his goal. I take up my task in buoyancy and hope. I feel sure that our cause will not be suffered to fail among men. I feel entitled at this juncture, at this time, to claim the aid of a

名人英文演讲稿6

  no writer who knows the great writers who did not receive the prize can accept it other than with humility. there is no need to list these writers. everyone here may make his own list according to his knowledge and his conscience.

  没有一个作家,当他知道在他以前不少伟大的作家并没有获得此项奖金的时候,能够心安理得地领奖而不感到受之有愧。这里无须一一列举这些作家的名字。在座的每一个人,都可以根据他的学识和良心提出自己名单来。 it would be impossible for me to ask the ambassador of my country to read a speech in which a writer saidall of the things which are in his heart. things may not be immediately discernible in what a man writes, and in this sometimes he is fortunate; but eventually they are quite clear and by these and the degree of alchemy that he possesses he will endure or be forgotten.

  要求我国的大使在这儿宣读一演说,把一个作家心中所有感受说出来那是不可能的。一个人作品中的一些东西可能不会马上被人理解,在这点上,他有时是幸运的;但是这一切终究会十分清晰起来,通过它们以及作家所具有的点石成金的本领之大小,他将青史留名或被人遗忘。

  writing at its best is a lonely life. organizations for writers palliate the writer"s loneliness, but i doubt if they improve his writing. he grows in public stature as he sheds his loneliness and often his work deteriorates. for he does his work alone, and if he is a good enough writer, he must face eternity or the lack of it each day.

  很多时候,写作是一种孤寂的生活。作家组织固然可以排遣他们的孤独,但是我怀疑它们是否能够促进作家的创作。一个在稠人广众之中成长起来的作家,自然可以免除孤苦寂寥之虑,但他的`作品往往流于*庸。而一个在孤寂中工作的作家,如果他又确实不同凡响,那他就必须面对永恒或者面对缺乏永恒的每一天。

  for a true writer, each book should be a new beginning where he tries again for something that is beyond attainment. he should always try for something that has never been done or that others have tried and failed. then sometimes, with good luck, he will succeed.

  对于一个真正的作家来说,每一本书都应该成为他继续探索那些尚未涉及的领域的一个新起点。他应该永远尝试去做那些从来没有人做过或者他人做过但却已经失败的事。这样他就会有幸获得成功。

  how simple the writing of literature would be if it were only necessary to write in another way what has been well written. it is because we have had such great writers in the past that a writer is driven far out past where he can go, out to where no one can help him.

  如果仅仅是将已经写好的作品换一种方式来重新诠释,那么文学创作就显得太轻而易举了。我们的前辈大师们留下了伟大的业绩,正因为如此,一个普通作家常被他们逼人的光辉驱赶到远离他可能到达的地方,陷于孤立无援的境地。

  i have spoken too long for a writer. a writer should write what he has to say and not speak it.

  作为一个作家,我讲的已经太多了。作家应当把自己要说的话写下来,而不是说出来。

  again i thank you.

  再一次谢谢大家。

名人英文演讲稿7

  i believe in our future honorable judges, fellow students: recently, ther is a heated debate in our society. the college students are the beneficiaries of a rare privilege, who receive exceptional education at extraordinary places. but will we be able to face the challenge and support ourselves against all odds? will we be able to better the lives of others? will we be able to accept the responsibility of building the future of our country? the cynics say the college students are the pampered lost generation, which would cringe at the slightest discomfort. but the cynics are wrong. the college students i see are eagerly learning about how to live independently. we help each other clean the dormitory, go shopping and bargain together, and take part time jobs to supplement our pocket money. the cynics say we care for nothing other than grades; and we neglect the need for character cultivation. but again, the cynics are wrong. we care dee* for each other, we cherish freedom, we treasure justice, and we seek truth. last week, thousands of my fellow students had their blood type tested in order to make a contribution for the children who suffer from blood cancer. as college students, we are adolescents at the critical turning point in our lives. we all face a fundamental choice: cynicism or faith, each will profoundly impact our future, or even the future of our country. i believe in all my fellow classmates. though we are still inexperienced and even a little bit childish. i believe that we have the courage and faith to meet any challenge and take on our responsibilities. we are preparing to assume new responsibilities and tasks, and to use the education we have received to make our world a better place. i believe in our future. thank you!

名人英文演讲稿8

  Health is far more important than wealth and health enables us to enjoy our life and achieve what we hope for in our the contrary,poor health tends to deprive us of our interest in everything around to stay healthy concerns everyone,though we have advanced we discuss this,some fundamental principles should be brought in mind.

  Firstly,it is very important for us to take more fruits and vegetables because they provide vitamins and they help in the process of ndly,we have to keep a balanced diet and maintain regular eating er nutrition is important for good d food with lots of sugar and plenty of foods high in dly,we?d better do morning exercise every day,do sports frequently to make our bodies des,we have to avoid too much work ing too tired all the time may definitely weaken our defense system,making us get sick lly,we have to get rid of those bad habits that damage our health,such as drinking and smoking.

  In conclusion,if we stick to things according to the aspects mentioned above,we?ll lead a healthy life and become as fit as a fiddle.

名人英文演讲稿9

  good morning everyone. my name is xx. today my topic is my college life. i wish i could share my happiness and annoyance i have experienced with you all.

  tuo years ago i came into the city of qinhuangdao and started my college life in e&a college, the most memorable journey of my life. i was just a shy and little boy that time. all the things seemed fresh to me: new faces, military training, large library and physics lab etc. i breathed the air of college greedily, but to tell the truth, the air in qinhuangdao is wonderful. it’s really hard to explain my feelings that time: curiousenergeticin one word, i was really happy that time.

  and now i am going to be a junior in july. recalling to the two years, i think i have to talk about one thing-----learning. learn how to study independently, learn how to get along with others, learn to love, learn tooh, there are too much things we have to learn.

  that’s my college life. i cherish all i have experienced in college. i love you, my college!

  that’s all, thank you!

名人英文演讲稿10

  ladies and gentlemen, good morning. it’s my great honor to be here and i am very happy to see you all. thank you for being here. what i am going to talk about today is how to speak good English. making

  first of all, i’d like to talk about the importance of speaking good English and share my experience in learning English with you. as you know, English has become an international language. wherever you go, English is always commonly used. it is convenient to know the language. at the same time, English may be the most important factor in deciding which countries are leaders in the future. the language of the most advanced management and technology is undoubtedly English. being able to absorb this information is really the key to the new century. in the 21century. we can’t go there and speak our own language because nobody is going to learn it in order to understand us. our asian rival, india, has surged ahead of other developing countries in information technology because of its superior English skills. unlewe are able to master English, we will not be able to get our population to use it and take advantage of the new economy. there is an urgent need to have a workforce which is proficient in the language in view of the information technology onslaught.

  second, about learning English, i think laying a strong foundation is the first and most important step. in other words, you should read and speak English every day. memorizing new words and phrases is also helpful. of course, learning English takes some time, so don’t be impatient. remember, rome wasn’t built in a day. and then since English is not our native tongue, we must develop the muscles of your speech organs to produce unfamiliar sounds. when you read, read as loudly as possible, as clearly as possible and as quickly as possible. tongue muscles’ training is of importance in learning any foreign language.

  third, if you want to speak good English, please don’t care how poorly well you speak, only care about catching the chances to speak. you must enjoy losing face, just forget about your face. the more you speak, the better your English will become. the more mistakes you make, the more progreyou will make. you must enjoy speaking poor English, because speaking is the only thing that will lead you towards success. don’t give up. just try your best. every time you move your mouth, your memory will deepen, your muscles will strengthen. you can make it.

  i have made a considerable amounts of public English speaking in my life, i am often asked why the crazy English method is better than other methods or if the crazy English method will help all English learners. my answer is, the method will help the English learners because it is a perfect match with the chinese principles of diligence, self-help and determination. mere exposure to English will not enable you to speak English. if you want to drive you have to get in the car and drive, if you want to dance you have to turn on the music and dance, if you want to swim you have to jump in the water and swim. in fact, swimming is the perfect comparison to learning English. you can’t learn to swim by sitting in a room and reading books about swimming skills. in order to be a swimmer you’ve got to conquer you fear, you’ve got to survive and suck in water, yell for help, you’ve got to lose face many times before you can make it. but, to be a good swimmer you’ve got to practice again and again. to be a great swimmer you have to practice for years until you can harmonize every part of your body and mind.

  finally, i want to greet you and encourage you to seize this unique opportunity to conquer English and make lifelong friends from all over our college. as you know, we are human beings ,not animals. we know what we want to do. we know our destiny is in our hands. with hard work and determination, we can do anything we set our mind to do. today, i will accompany you every minute on this unique journey. i want you to open your heart, i want you to be devoted, i want you to be crazy, i want you to forget about your face, i want to open your mouth wildly, i want you conquer your lazineand all the other human weaknesses, i want you to overcome all the obstacles that hold you back.

  i want to share your joy and i want to share your struggle, but most important of all, i want to share your glory and victory. we are the future of china, the future of asian, and the future of the world. we desire to win, we must win, we will win, absolutely, definitely, and without any doubt! form a painfully shy boy who felt terrible about himself, who regarded himself as human trash, a born loser, to an internationally recognized English promoter, i made it. so i strongly believe that you will make it too. i have confidence in you.


名人营销演讲稿优秀3篇(扩展5)

——营销的演讲稿10篇

营销的演讲稿1

  一、市场营销的课程地位

  市场营销是工商企业管理专业的专业核心课程。在毕业生所从事的众多岗位中,市场营销员、市场调研员、推销员、营销主管所占比例非常大。根据专业人才培养方案中的培养目标,要求学生熟悉企业生产管理、人力资源管理、营销管理等业务,课程符合专业主要面向为中小型工商企业基层的行政事务管理、人力资源管理、营销管理等岗位的要求。

  本课程通过完整的介绍市场营销学的知识体系与技能训练,使学生能够掌握现代市场营销的基础知识、基本理论和基本技能,牢固树立以顾客为中心的市场营销观念,培养学生的市场分析的能力、市场细分、目标市场选择的能力和市场营销组合的制定及实施、控制能力,对学生职业能力培养和职业素质养成起明显的促进作用。

  二、课程的教学目标

  (一)知识目标:了解市场营销学的基本概况,认识到学习这门

  课程的重要性和必要性;以及市场营销学的形成和发展;熟悉市场营销学的研究内容和方法;正确理解市场营销学的基础理论,基本方法。

  (二)能力目标:能够准确进行市场营销环境分析;能够进行市场调查和预测;能够进行市场细分、确定目标市场与进行市场定位;能够正确运用营销组合策略;能够进行营销策划。

  (三)职业素质养成目标:塑造学生的诚信品质、敬业精神、社会责任感;提高学生的人际沟通、团队协调及社会适应能力;强化学生自信心及创新能力。

  三、教材与教参

  教材选用了韩燕雄、赵立义主编的《市场营销理论与实务》,这本教材的优点是符合高职高专教育要求,知识面宽、理论够用、内容浅显易懂,具有较强的系统性、实用性和可操作性,但职业技能训练环节安排较少。为了完善实践技能体系,选用张卫东主编的《市场营销理论与实训》作为主要教学参考书。

  四、课程内容设计(见表1)

  五、学情与学习方法

  学生学习本课程的时间为第四学期,已经学过的专业课程有管理学原理、企业管理概论和管理经济学,有了一定的专业基础并且思想活跃、勤于思考,这些都为本课程的学习奠定了良好的基础。在学习方法上,注重发挥学生的主体作用,使学生在教师指导下积极主动地学习,既能独立思考,又能科学思考,从而学会学习和

  六、教学方法与手段

  (一)启发式教学:为了让学生更好地理解课本中的理论知识,在授课中不断设问,引导学生开动脑筋,寻找问题的可能答案。

  (二)案例教学方法:精选大量的案例,给学生模拟一个真实的环境,逐步引导学生思考,培养学生发现问题、分析问题、解决问题的能力以及创新能力。

  (三)情境教学法:在学校的教学环境中模拟实际的工作情境,让学生在模拟环境中扮演相关的工作人员并完成与所学知识对应的工作任务,不仅丰富了课堂形式,还可以提高学生的学习积极性,取得理想的教学效果。

  (四)讨论式教学法:讨论式教学可以有效的激发学生学习的主动性,达到变“要我学”为“我要学”的`目的。同学之间还可以相互启迪,相互交流。同时,还可以培养与发展学生的资料检索、分析、整理、运用能力以及语言表达能力。

  (五)使用现代教学手段:多媒体课件教学、录像、视频、互联网。

  七、教学效果评价

  学期总成绩由期末考核和*时成绩两部分组成,期末考核可采取笔试、口试、课程设计、案例分析等多种形式;*时成绩由出勤、作业、课堂讨论、案例分组演讲、任务完成情况等组成。注重学生营销实践中分析问题、解决问题能力的考核,全面综合评价学生能

  通过课程的学习,学生能够掌握营销管理的基本知识和技能,具备基本的营销管理和应用能力,并养成职业素养。

  八、课程特色

  基于工作过程的教学模块安排,使学生通过完成任务和设计方案掌握营销管理的整个过程和形成职业能力。每个教学模块首先安排案例激发学生兴趣,通过布置任务鼓励学生参与教学,主动查寻与课程内容相关的资料,在完成任务的过程中培养、提高学生组织能力、团结意识、分析问题、解决问题的能力。实践证明,此方法很受学生欢迎,教学效果非常好。

营销的演讲稿2

尊敬的各位领导、各位同事:

  我叫××,是××区烟草营销部的一名普通员工。我今天演讲的题目是《责任之肩铸辉煌,奉献之手写华章》。

站在这个舞台上,我心情无比激动,我依稀记起18年前,刚刚走出校园的我,也是怀着同样激动的心情,迈上烟台烟草这个人生与事业的大舞台。那时,初出茅庐的我问着自己一个问题:作为一个烟草人,你的职责是什么?是卖烟吗?是,好像又不全是;是查烟吗?对,又好象不完全对? 18年,我与烟台烟草风雨同舟。在烟台烟草温暖而和谐的怀抱中,在“崇实、尚德”的文化熏陶中,在欣欣向荣地发展中,翻天覆地的变化中,我的人生观、价值观也随着不断地升华。最初的梦想依旧清晰,最初的热情依旧高涨,而那个最初的问题却有了越来越清晰的答案。

  像很多同事一样,很多年来,我在*凡的岗位上做着*凡的工作,被身旁许多看似*凡的故事感动着,在感动中不停思考:我们烟草人肩上的职责到底是什么…… 时间回到XX年年10月,9号台风“麦莎”疯狂肆虐。我们的一辆小汽车如同精灵,迎着黑云闪电和漫天风雨一路向南,从山东一直来到福建,连续两天两夜,驱车4500公里与时间赛跑。那是为了一起特大网络案件。凄风苦雨中我们没有一个人合过眼,没有一个人吃顿温暖的饱饭。但一想到那个危害国家和消费者利益的重大犯罪嫌人即将被绳之以法,欣喜就驱走了饥寒。在押解犯罪嫌疑人归案的路上,当得知这是一个涉及到多个省份,涉案金额达到XX余万元,在全国有影响的特大型的网络案件时,几个专卖战士激动得手舞足蹈,像可爱的孩子。这,就是我们可爱的专卖战友们。

  我还记得20xx年12月15日,那一天,漫天大雪。凌晨时分,我们营销部的5辆送货车每辆车上载着两名专卖稽查员,带着铲雪工具,撵着雪路冰辙陆续出发了。不知不觉已是黄昏,气温骤降至零下二十几度,一辆送货车的油箱冻住了,车停在了半山腰,上面还剩下最后两件烟。不一会,只见车上跳下两个小伙子,脱下大衣,竟然用打火机点着放在了油箱上烤了起来……。车又开动了。当那辆标着“*烟草”的依维客缓缓开进小山村,那两个小伙子已是嘴唇发紫浑身哆嗦。零售户李大爷又惊又喜地看着他们,说道:“孩子,雪这么大,你们怎么穿这么少呀,还以为你们今天不来了呢,快进屋烤烤火。”两个小伙子却开着玩笑说:“我们年轻人火力壮,想到您在等烟,我们就风雨无阻呀。”没有什么豪言壮语,更没有一句表白与抱怨,但当我听到这个故事的时候,不知为什么,我的眼眶湿润了。

  在我的身边,还有太多类似这样*凡的烟草人,和那些*凡却感人的故事。经过漫长的岁月,这些故事,在我的心中已凝练成一种文化——一种任劳任怨、默默奉献、兢兢业业、脉脉关怀的精神,它由细流汇成甘泉,像一首歌一样在感染着我,滋润着我,让我自觉或不自觉地去学习与践行。我知道,这是一种强大的企业文化力量,是我们烟台烟草多年来蓬勃发展的力量源泉。感谢烟台烟草大家庭,18年的教育与培养,给了我这样一笔无价的精神财富。于是,有一天,当我拿着报纸和文件,研读“两个至上”行业共同价值观的时候,我顿悟,我身边发生的如许之多的小事,不正是我们烟台烟草人自觉践行“国家利益至上,消费者利益至上”的表现吗?只不过我们所做的这一切,都是在桃李不言的奉献中进行,在企业文化的潜移默化中进行,在“润物细无声”的自觉中进行。我也终于清晰地明白了那个答案:烟草人的职责不仅仅是查烟与卖烟,而是要自觉维护好国家的利益,维护好广大消费者的利益!超越单纯的利益追求,主动承担更多的社会责任——这是烟台烟草熏陶18年后,我切切实实体会到的真实答案。

  “捧着一颗心来,不带半根草去。”这是著名教育家陶行知先生的一句名言。当我明白了这个道理后,我再回首往事,更加觉得我身旁每一位烟草人的可敬可爱。我想,践行“两个至上”,说到底就是要拿出一种奉献的精神,为了国家,为了人民。它在风雨兼程的路上,在迎风冒雪的送货车上,在每一个烟台烟草人的默默工作中。它告诉我,真正践行“两个至上”,绝不是一种标语与口号,更不是一种摆设与表演,它是一种骨子里所崇尚的价值观,或是一种人生态度。它就像我们烟台的大海,或像朴实的烟台人,奉献着,付出着,却*静着,沉默着,“利万物而无声”。它是烟台烟草独特的企业文化,它告诉我们要爱国爱家,为国为民,要勇敢地承担起社会责任,要仁者爱人。最后,我把它理解成四个字,叫做“以人为本”! 我常想,近年来,我们烟台烟草为什么能够和谐发展、科学发展,年年实现大跨越,一直走在全省前列,今年更是有望实现利润突破6亿元大关?也许正是因为烟台烟草每一个员工,都把实现好、维护好、发展好国家和消费者的利益当成一种价值追求吧。正是有了行业共同价值观的指引,有了独特的企业文化的凝聚,烟台烟草才成为一个团结的队伍、和谐的队伍、迸发巨大能量的队伍。同志们,乘着“*”的东风,我们烟台烟草正站在新起点,向着全国前列迈进。抚今追昔,展望未来,

  在这个崭新的、广阔的、华美的舞台上,我们还有什么理由不肩负起烟草人的责任,在维护国家利益和消费者利益的过程中,去奋斗,去奉献,去拼搏,去实现属于我们烟台烟草人的人生价值;我们还有什么理由,不在这个华丽的舞台上,去燃烧青春,挥洒汗水,去谱写更加辉煌的篇章!谢谢大家

营销的演讲稿3

各位领导、同志们:

  我是1988年到建行工作的。刚入行时在建行任丘市支行储蓄专柜任储蓄员。1996年任专柜所长。2001年任华北石油分行个人理财中心主任。15年来,虽然工作部门和单位有所变动,但一直没有脱离个人银行业务这个岗位。有辛苦,同时也尝到了成功的甜头。 以我为首的营销吸存小分队成立了。我们走企业、访单位、串小区、进商店、走乡镇。我和同事们发挥“想千方百计,走千家万户,尽千辛万苦,说千言万语”的“四千”精神,不分白天黑夜穿梭往来于机关、企事业单位,扣开了成千上万个储户的家门。

  在整个油区和市区,“建行”这一品牌已经是深入人心。成功的背后凝结着很多营销的艰辛和汗水,只要我们用真心、真情去打动客户,就一定能无往而不胜。 记得有一次一个老大妈取20万元的现金,身边有两个人陪着,我们问老大妈取钱做什么,老大妈吞吞吐吐。由于近期有好多诈骗案件发生。受害者多数是老年人,引起我们的注意,我问老大妈家里的电话,当时她有点不满意,当我们把想法说给她时,她把电话告诉了我。她女儿接到电话说母亲一个人来银行的而且家里不用钱,我确定这里一定有问题。最后弄明白了,原来是邮政储蓄的工作人员跟大妈来取钱的,存入邮政他们有特殊政策。

  看到眼前的情景我真的不愿把20万元流入到邮政,但此时的情况无论怎样说也不好挽留。我最后提醒了大妈一句话,我们与邮政比起来我们取现很方便的,特别是大额。我顺利的给她取了钱,送她到车上。但出乎意料的是,晚上大妈不知在哪找到了我家里的电话,给我家来了电话,对我的周到服务表示感谢,又和我咨询了业务上的问题,大妈表示第二天去邮政试一下他们能否取出二十万。第二天上午,老大妈的身影出现在营业大厅,而且带来了五万元现金,她说邮政取不出二十万的现金,她先取五万,剩下的慢慢再取。而且其中的10万元买了国债,提前支取需要交100元的手续费,我劝大妈国债有损失就不要取了,大妈态度很坚定必须取出来。就这样,大妈的二十万现金不仅全部回来了,又把别的银行的二十万也存入了我柜。

  还记得有一次一个老大妈偷偷的把我叫到门外,从包里拿出了两双拖鞋和一付鞋垫。大妈说,姑娘我总来理财中心看你跑来跑去的太累了,给你带来了两双拖鞋,自己做的,晚上下班后穿上,会舒服点。看到大妈的一针一线缝制出的拖鞋和鞋垫,我真不知道该怎么说。过了不久这位大妈又拿来了两瓶自己做的辣酱,说看到我们天天中午在单位吃饭,可以给我们调一下胃口。这位大妈不仅在生活上关心我们,在工作上也给了我们很大帮助,今年正值2000年油田职工解除劳动合同 三年定期国债到期,我们面对的是3000万元的到期转存任务,肩上的担子很重,各家银行竞争的非常激烈,这时大妈出现了,因为她住在社区又是居委会主任,我们利用她的关系走访了二部小区,东风四小区和局机关家属区。

  大妈足足陪我们走访了半个月看到大妈很疲倦的样子,我们真的不知该怎么感谢。我们的付出终于有了回报,转存率达到95%,而且其他行到期的转入理财中心达到800万元。在这里我只是举了个小例子,在理财中心这样的客户还有好多好多。我们的目标就是发展一个带动一片。 服务是银行一线窗口的永恒旋律。在金融业激烈竞争的今天,银行的立行之本是服务,银行的兴行之路更是服务。记得在办理任丘市财政系统代发工资业务时,*局离退休老干部不同意由银行代发。并派了代表来建行咨询。我在接待这位老同志时,感到了事情的严重性:处理不好,将会导致整个任丘市财政代发工资

营销的演讲稿4

  大家下午好!我叫某某某,是**安区域收展一名普通的收展员。很高兴公司能给我一个与大家交流的机会,一个展示自我的*台。我这天演讲的题目是“相信你,寿险“

  我以前是一名老师,在我们本地一所比较有名的小学担任高年级语文教学及班主任,我勤勤恳恳为教育事业奉献了我14年人生最好的时光。但是校园并没有给予我什么说法,在我觉得入编无门的状况下选取辞职重新寻找适合自己的工作。

  在我最迷茫的时候,不知何去何从时,我在网上不断的发求职信息。最后被我的师傅李主任带入了*安,在此先谢谢我的师傅以及师傅的师傅曹主任和我的美女领导郦红仙课长!

  对于保险我并不陌生,我哥哥就应是第一代保险人了,他毕业于上海金融国际保险系,91年分配进入*人寿,一向到至今。他曾多次要求我去*人寿,但是虽然我在他的潜移默化中有点了解保险,但是还是无法理解它的展业的模式以及不能真正了解寿险的功用与好处。于是一次次拒绝了他。至今,我哥哥每次看到我都会夸张的叫我一声光荣的人民教师阿。那音调绝对拖出老长老长的。

  谈到人寿保险,对它的了解还是比较抽象,虽然早期也购买了一些人寿保险,那都是在熟人的面子攻势下购买的。对保单的条款,以及保险职责一点不懂。

  真正的思想转变就应是在01年的十一月份,我参加了新人班培训,认真学习了“**安人寿”的发展历程、经营业绩、发展远景以及《保险法》,使我逐步认识并相信了公司的实力。听了“寿险的好处与功用”的这节课程后触动很大,才清楚地了解到人寿保险的真正含义,人寿保险通俗的理解就是一种在不需要时准备,在需要时使用的特殊商品,它保障我们及家人在风险事故发生时能够得到大笔的急用现金,补偿经济损失,保证生活来源,维护人生尊严。个性是在当今社会中,风险无处不在,无孔不入,无法预料天灾人祸,旦夕祸福,而且人人都有生、老、病、死、伤、残等等说不完、道不尽的风险。那我们如何进行规避及减少各种风险带来的苦痛与伤害咧这时我明白了人寿保险才是我们最科学、最合理、最安全、最省心的转嫁风险的选取,同时也深刻理解到我们人人都需要保险。再想想身边一些人和一些事,就在我入司不久后,我老家两个老村民因车祸相继离世,因为他们没有投任何保险,留给了妻儿无限的悲伤,也使这两个家庭完全陷入了困境。此时我在想:假如他俩投了充足的人寿保险,他们的妻儿最起码能保证生活来源,毕竟逝者已逝,而生者还将继续生活。而对于这些既没有交通意识又没有保险意识的村民来说,我觉得我作为一个保险人,任重道远阿。与此同时,我的另一位好朋友的女儿同样在放学的路上被车撞了,生命危在旦夕,因治疗及时在某医院花去医疗费用8万余元巨资,这对于一个正处于创业阶段的小家庭来说,无疑是沉重的负担,然而幸运之神仍然眷顾着这个家庭,仅仅因为孩子在校园投了50元的学生*安保险,一切经济困难都迎刃而解,能够说这个家庭的幸运之神就是保险。因此我要做有准备的人,结合自己的实际状况,首先为自己及家人做全保障,为家庭添加一份关爱和职责,因为我深信人寿保险必须能帮我解决我的后顾之忧。

  既然了解到人寿保险这么重要,那么我感觉我有必要也有义务告诉我的亲朋好友以及我所熟识的所有人,为他们的家庭送去保障,这就是我成为寿险代理人的初衷。如今我成了一名寿险代理人,更有职责为他们送去幸福,挽救生命。这就需要我们抱着自信、诚信、乐观、爱心、、耐心、行动的心态,抱着造福他人、成就自我的理想,按照做事先做人的原则,主动与他们接触、沟通,传播保险理念,用自己专业的保险业务知识为客户进行需求分析,制定完整、准确的寿险计划书,以满足人们购买保险的需求。在满足客户风险保障的基本需求的基础上,使用各种金融工具及投资工具为客户带给更好的理财需求,满足人们追求高品质生活的愿望,以实现客户与自我的双赢。

  沙漠里的人最想看到绿洲,而我们的寿险就是你想看到的绿洲。

  总而言之,我坚信寿险是最有效转嫁风险的方法,能给人们的生活带来幸福、安宁、关爱、快乐、享受、*安……寿险,我相信了,你呢还犹豫什么

营销的演讲稿5

尊敬的各位领导、各位同事:

  我叫××,是××区烟草营销部的一名普通员工。我今天演讲的题目是《责任之肩铸辉煌,奉献之手写华章》。

站在这个舞台上,我心情无比激动,我依稀记起18年前,刚刚走出校园的我,也是怀着同样激动的心情,迈上烟台烟草这个人生与事业的大舞台。那时,初出茅庐的我问着自己一个问题:作为一个烟草人,你的职责是什么?是卖烟吗?是,好像又不全是;是查烟吗?对,又好象不完全对? 18年,我与烟台烟草风雨同舟。在烟台烟草温暖而和谐的怀抱中,在“崇实、尚德”的文化熏陶中,在欣欣向荣地发展中,翻天覆地的变化中,我的人生观、价值观也随着不断地升华。最初的梦想依旧清晰,最初的热情依旧高涨,而那个最初的问题却有了越来越清晰的答案。

  像很多同事一样,很多年来,我在*凡的岗位上做着*凡的工作,被身旁许多看似*凡的故事感动着,在感动中不停思考:我们烟草人肩上的职责到底是什么…… 时间回到XX年年10月,9号台风“麦莎”疯狂肆虐。我们的一辆小汽车如同精灵,迎着黑云闪电和漫天风雨一路向南,从山东一直来到福建,连续两天两夜,驱车4500公里与时间赛跑。那是为了一起特大网络案件。凄风苦雨中我们没有一个人合过眼,没有一个人吃顿温暖的饱饭。但一想到那个危害国家和消费者利益的重大犯罪嫌人即将被绳之以法,欣喜就驱走了饥寒。在押解犯罪嫌疑人归案的路上,当得知这是一个涉及到多个省份,涉案金额达到XX余万元,在全国有影响的特大型的网络案件时,几个专卖战士激动得手舞足蹈,像可爱的孩子。这,就是我们可爱的专卖战友们。

  我还记得20xx年12月15日,那一天,漫天大雪。凌晨时分,我们营销部的5辆送货车每辆车上载着两名专卖稽查员,带着铲雪工具,撵着雪路冰辙陆续出发了。不知不觉已是黄昏,气温骤降至零下二十几度,一辆送货车的油箱冻住了,车停在了半山腰,上面还剩下最后两件烟。不一会,只见车上跳下两个小伙子,脱下大衣,竟然用打火机点着放在了油箱上烤了起来……。车又开动了。当那辆标着“*烟草”的依维客缓缓开进小山村,那两个小伙子已是嘴唇发紫浑身哆嗦。零售户李大爷又惊又喜地看着他们,说道:“孩子,雪这么大,你们怎么穿这么少呀,还以为你们今天不来了呢,快进屋烤烤火。”两个小伙子却开着玩笑说:“我们年轻人火力壮,想到您在等烟,我们就风雨无阻呀。”没有什么豪言壮语,更没有一句表白与抱怨,但当我听到这个故事的时候,不知为什么,我的眼眶湿润了。

  在我的身边,还有太多类似这样*凡的烟草人,和那些*凡却感人的故事。经过漫长的岁月,这些故事,在我的心中已凝练成一种文化——一种任劳任怨、默默奉献、兢兢业业、脉脉关怀的精神,它由细流汇成甘泉,像一首歌一样在感染着我,滋润着我,让我自觉或不自觉地去学习与践行。我知道,这是一种强大的企业文化力量,是我们烟台烟草多年来蓬勃发展的力量源泉。感谢烟台烟草大家庭,18年的教育与培养,给了我这样一笔无价的精神财富。于是,有一天,当我拿着报纸和文件,研读“两个至上”行业共同价值观的时候,我顿悟,我身边发生的如许之多的小事,不正是我们烟台烟草人自觉践行“国家利益至上,消费者利益至上”的表现吗?只不过我们所做的这一切,都是在桃李不言的奉献中进行,在企业文化的潜移默化中进行,在“润物细无声”的自觉中进行。我也终于清晰地明白了那个答案:烟草人的职责不仅仅是查烟与卖烟,而是要自觉维护好国家的利益,维护好广大消费者的利益!超越单纯的利益追求,主动承担更多的社会责任——这是烟台烟草熏陶18年后,我切切实实体会到的真实答案。

  “捧着一颗心来,不带半根草去。”这是著名教育家陶行知先生的一句名言。当我明白了这个道理后,我再回首往事,更加觉得我身旁每一位烟草人的可敬可爱。我想,践行“两个至上”,说到底就是要拿出一种奉献的精神,为了国家,为了人民。它在风雨兼程的路上,在迎风冒雪的送货车上,在每一个烟台烟草人的默默工作中。它告诉我,真正践行“两个至上”,绝不是一种标语与口号,更不是一种摆设与表演,它是一种骨子里所崇尚的价值观,或是一种人生态度。它就像我们烟台的大海,或像朴实的烟台人,奉献着,付出着,却*静着,沉默着,“利万物而无声”。它是烟台烟草独特的企业文化,它告诉我们要爱国爱家,为国为民,要勇敢地承担起社会责任,要仁者爱人。最后,我把它理解成四个字,叫做“以人为本”! 我常想,近年来,我们烟台烟草为什么能够和谐发展、科学发展,年年实现大跨越,一直走在全省前列,今年更是有望实现利润突破6亿元大关?也许正是因为烟台烟草每一个员工,都把实现好、维护好、发展好国家和消费者的利益当成一种价值追求吧。正是有了行业共同价值观的指引,有了独特的企业文化的凝聚,烟台烟草才成为一个团结的队伍、和谐的队伍、迸发巨大能量的队伍。同志们,乘着“*”的东风,我们烟台烟草正站在新起点,向着全国前列迈进。抚今追昔,展望未来,

  在这个崭新的、广阔的、华美的舞台上,我们还有什么理由不肩负起烟草人的责任,在维护国家利益和消费者利益的过程中,去奋斗,去奉献,去拼搏,去实现属于我们烟台烟草人的人生价值;我们还有什么理由,不在这个华丽的舞台上,去燃烧青春,挥洒汗水,去谱写更加辉煌的篇章!谢谢大家

营销的演讲稿6

尊敬的各位领导:

  大家好!

  我叫xxx,今年xx岁,学历是大专,我在大学学的是销售专业,*时我喜欢看书和上网流览信息,性格活泼开朗,善于和人沟通,也能关心身边的人和事,和亲人朋友融洽相处,能做到理解和原谅,抗压能力强,生活态度积极向上,我对生活充满信心。

  我曾经在xx公司,在公司里先后在不同的岗位工作过,开始我从事xx工作,随后因公司需要到xx,有一定的工作经验,并且在工作上取得一些的成绩,同时也得到公司的认可。通过几年的工作我学到了很多知识,同时还培养了我坚韧不拔的意志和顽强拼搏的精神,使我能够在工作中不断地克服困难、积极进取。我能很快的适应公司的每一项工作,学习能力强,领导交给我的任务我也能很快的完成。

  加入销售人员的行列是我多年以来的一个强烈愿望,同时我认识到人和工作的关系是建立在自我认知的基础上,而我感觉到我的工作热情一直没有被激发到最高,我热爱我的工作,但每个人都是在不断地寻求取得更好的成绩,我的自我认知让我觉得销售人员是一个正确的选择,这些就坚定了我做好销售的信心和决心。进入社会以来,我已经懂得怎样去把销售工作做好,给公司带来收益,使自身不仅在物质方面获得提高,更重要的是我的人生因我的选择而精彩。

营销的演讲稿7

同志们:

  下午好!

  今天,很高兴参加XX营销技能大赛。首先,我仅代表市行党委衷心的预祝所有的参赛队在此次比赛中都能够充分展示本行特色,并取得优异的成绩,同时向你们致以亲切的慰问!

  年初以来,XX积极践行省行党委136发展战略,紧紧围绕“服务品质提升年”这一主题稳步推进网点转型进程。5月至9月,在面临各项工作指标的巨大压力下,市行党委仍将工作重心放在了对员工的培训上,希望通过内外部多种形式的特色培训,可使我们的员工了解更多的营销知识,学习更多的营销技巧,懂得更多的营销谋略。着力打造一支素质过硬、实战力强的营销团队,这不仅是我们企业发展的需要,更是实现“打造区域内强行”的目标不可或缺的有力武器。今天,在这里召开此次营销技能大赛,既是对我们营销队伍的一次检验,也是对我们股改后XX员工新面貌的一次充分展示。

  营销技能大赛对于每一名参赛队员来说都是一次历练、一种体验,都具有十分重要的意义,我们应该珍惜和把握每一次学习的机会,在比赛中留下成长的脚印。我希望各代表队在本次比赛中能够本着积极参与的原则,按照比赛规则进行比赛,发挥出自身的最好水*,赛出风格,赛出特色,赛出水*,赛出友谊。同时,也希望与会人员将此次大赛的宗旨延伸到赛场之外,在全行掀起一股空前高涨的全员营销热潮,充分调动每名农行员工的营销积极性,将所学营销知识应用到实践中,不断积累营销经验,为XX各项业务的持续、快速、健康发展献力献策。

  最后预祝大赛圆满成功!谢谢!

营销的演讲稿8

  大家下午好!我叫某某某,是**安区域收展一名普通的收展员。很高兴公司能给我一个与大家交流的机会,一个展示自我的*台。我这天演讲的题目是“相信你,寿险“

  我以前是一名老师,在我们本地一所比较有名的小学担任高年级语文教学及班主任,我勤勤恳恳为教育事业奉献了我14年人生最好的时光。但是校园并没有给予我什么说法,在我觉得入编无门的状况下选取辞职重新寻找适合自己的工作。

  在我最迷茫的时候,不知何去何从时,我在网上不断的发求职信息。最后被我的师傅李主任带入了*安,在此先谢谢我的师傅以及师傅的师傅曹主任和我的美女领导郦红仙课长!

  对于保险我并不陌生,我哥哥就应是第一代保险人了,他毕业于上海金融国际保险系,91年分配进入*人寿,一向到至今。他曾多次要求我去*人寿,但是虽然我在他的潜移默化中有点了解保险,但是还是无法理解它的展业的模式以及不能真正了解寿险的功用与好处。于是一次次拒绝了他。至今,我哥哥每次看到我都会夸张的叫我一声光荣的人民教师阿。那音调绝对拖出老长老长的。

  谈到人寿保险,对它的了解还是比较抽象,虽然早期也购买了一些人寿保险,那都是在熟人的面子攻势下购买的。对保单的条款,以及保险职责一点不懂。

  真正的思想转变就应是在01年的十一月份,我参加了新人班培训,认真学习了“**安人寿”的发展历程、经营业绩、发展远景以及《保险法》,使我逐步认识并相信了公司的实力。听了“寿险的好处与功用”的这节课程后触动很大,才清楚地了解到人寿保险的真正含义,人寿保险通俗的理解就是一种在不需要时准备,在需要时使用的特殊商品,它保障我们及家人在风险事故发生时能够得到大笔的急用现金,补偿经济损失,保证生活来源,维护人生尊严。个性是在当今社会中,风险无处不在,无孔不入,无法预料天灾人祸,旦夕祸福,而且人人都有生、老、病、死、伤、残等等说不完、道不尽的风险。那我们如何进行规避及减少各种风险带来的苦痛与伤害咧这时我明白了人寿保险才是我们最科学、最合理、最安全、最省心的转嫁风险的选取,同时也深刻理解到我们人人都需要保险。再想想身边一些人和一些事,就在我入司不久后,我老家两个老村民因车祸相继离世,因为他们没有投任何保险,留给了妻儿无限的悲伤,也使这两个家庭完全陷入了困境。此时我在想:假如他俩投了充足的人寿保险,他们的妻儿最起码能保证生活来源,毕竟逝者已逝,而生者还将继续生活。而对于这些既没有交通意识又没有保险意识的村民来说,我觉得我作为一个保险人,任重道远阿。与此同时,我的另一位好朋友的女儿同样在放学的路上被车撞了,生命危在旦夕,因治疗及时在某医院花去医疗费用8万余元巨资,这对于一个正处于创业阶段的小家庭来说,无疑是沉重的负担,然而幸运之神仍然眷顾着这个家庭,仅仅因为孩子在校园投了50元的学生*安保险,一切经济困难都迎刃而解,能够说这个家庭的幸运之神就是保险。因此我要做有准备的人,结合自己的实际状况,首先为自己及家人做全保障,为家庭添加一份关爱和职责,因为我深信人寿保险必须能帮我解决我的后顾之忧。

  既然了解到人寿保险这么重要,那么我感觉我有必要也有义务告诉我的亲朋好友以及我所熟识的所有人,为他们的家庭送去保障,这就是我成为寿险代理人的初衷。如今我成了一名寿险代理人,更有职责为他们送去幸福,挽救生命。这就需要我们抱着自信、诚信、乐观、爱心、、耐心、行动的心态,抱着造福他人、成就自我的理想,按照做事先做人的原则,主动与他们接触、沟通,传播保险理念,用自己专业的保险业务知识为客户进行需求分析,制定完整、准确的寿险计划书,以满足人们购买保险的需求。在满足客户风险保障的基本需求的基础上,使用各种金融工具及投资工具为客户带给更好的理财需求,满足人们追求高品质生活的愿望,以实现客户与自我的双赢。

  沙漠里的人最想看到绿洲,而我们的寿险就是你想看到的绿洲。

  总而言之,我坚信寿险是最有效转嫁风险的方法,能给人们的生活带来幸福、安宁、关爱、快乐、享受、*安……寿险,我相信了,你呢还犹豫什么

营销的演讲稿9

  大家好!

  一踏上这个演讲台,我就忍不住有些激动。因为就在一年前,我就是在这个演讲台上,在分行新的用工机制的召唤下,畅谈参加竞聘的理由,放飞献身某某的理想,由一名客户经理竞聘为营业部某行主任。而如今,岁月轮回,我又由营业部某行主任重新回到了客户经理的岗位。我不知道今天我是以一个成功者的身份,还是以一个失败者的身份站在这里,但无论成功还是失败,我都想对自己某行一年来的营销工作做一总结。一年来的营销甘苦使我总结出来四个字,那就是“诚、勤、细、新”。

  所谓“诚”,就是要讲诚信。诚信是维系现代市场经济的基石,是与客户相互沟通的桥梁,在与客户打交道时只有真诚想待,言行一致,急客户所急,想客户所想,才能赢得客户的一份信赖,换取客户的一份诚心。

  20xx年3月,在一次朋友的婚宴上,我与沧县某化工厂的财务会计相识。初次见面,我便从交谈中得知该厂近几年经营红红火火,发展势头十分迅猛。一个念头立刻从我的脑海里闪过:“如果这家企业能够在我们某某开户肯定能带来一系列可观的效益。”第二天,我便来到这家企业,登门拜访了这位财务会计朋友。人家知道了我的来意后,一方面对我的敬业精神表示赞赏,但也同时对开展业务合作流露出了为难之情,因为他们长期在商业银行开户,对某某知之甚少。第一次上门公关多少有点令人沮丧,但我却没有因此失去信心,因为人家对我挺客气,这就给了我们下一次接触的可能,另外人家确实对某某不了解,这也就又给了我们下一次接触的话题。就这样,从3月到6月,每隔10多天,我总要去这家企业“串一次门”,介绍介绍某某业务,拉拉家常,渐渐地成了这家企业财务科的熟客,以致他们开玩笑说我不像是银行的员工,倒像是保险公司的业务营销员。一次,在“串门”的时候,我无意间听说财务科长这两天正在为一笔拖欠货款的

  回收而发愁,这是一笔100万元的原料款,欠款方是大港油田,由于款子一拖再拖了3个月,企业的流动资金已出现了紧张状况。于是,我主动找到财务科长,提出了由我一试的请求。

  在接下来的一个月里,我利用休假时间,顶酷暑,冒高温,三下南大港,借助多方关系,终于使这笔款项以现金方式收回。在收到款项的那一天,这位财务科长高兴地说了两个想不到:真想不到你有如此大的能量,拖了几个月的货款跑了三次就收回来了;真想不到你作为一个局外人竟能像朋友一样如此真诚热情地给予企业那么大的帮助。接下来发生的事情大家可能想象得到了,这家企业主动将基本结算户挪到分理处,成了分理处的“铁户”,目前日均存款额100万元,月均结算量达300万元。

  所谓“勤”,就是要勤谈,勤跑。只有与客户进行经常性的沟通与交流,了解客户的动向,知晓客户的所思所欲,才能及时调整营销策略,捕捉商机,在激烈的商战中抢占先机。今年1月,我从朋友处了解到沧县张官屯乡小白洋桥村有几位皮货加工个体户生意十分兴隆,但却经常因与地处浙江的购货方之间没有达成一种良好的资金结算方式而影响生产。为此,我从这条信息入手,带着朋友多次深入该村,走家串户宣传我行的速汇通业务,终于使他们认识到这一结算方式的优势,辗转30里地将农信社的200万元款项一次性存入我分理处,打了一个“千里单骑拉存款”的漂亮仗,为分理处突破地域限制,向外拓展市场积累了经验。

  所谓“细”,就是要细致入微。工作从细微处入手,在做出营销前对客户有充分的了解,要知道自己的客户看重的是什么,需要的是什么,发掘合作的广阔天地,同时要细心观察,见人所未见,想人所未想,捕捉蕴藏在事物背后的新商机。今年“非典”期间,我发现来分理处兑换零币钢崩的客户特别多,我就在想:“客户偏好钢崩而不喜欢纸币应该是出于卫生的考虑,如果这种习惯成为一种趋势,那么商家在这段时期对于钢崩的需求肯定会大大增加,这说不定会为我们的增存提供潜在的商机。” 于是那段时间我一有空就去分行领一元的钢崩,吃力地提回分理处储备,果然,在随后的一次营销中,这些钢崩显示出了巨大的威力。在分理处右侧是一家大型商厦,是各家银行必争之地,由于在工行开户,在分理处是零存款。为能在市场中分得一杯羹。在非典时期商厦硬币最为紧缺的关键时刻,我们送零币上门,缓解了商厦找零钱难的压力,让商厦老总很受感动,一下子从其他分行转来存款50万元,从此后,商厦在分理处的存款一直保持在70万元左右,实实在在地为分理处的发展创造了新的契机。

  所谓“新”,就是要创新服务方式,营销不能停留在传统的习惯思维和做法上,要将新的营销理念和服务方式有机地结合起来,最大限度地满足客户日益提高的服务需求。在今年“双节”期间省行组织的“金融套餐”推介营销中,我要求分理处的员工在宣传介绍中要注重产品间业务特点的比较,要与客户的特点相结,与产品的特点相结合,与分理处的特点相结合,改变了过去粗放式的宣传营销模式,创造了一种“以理财方式进行宣传营销”的新思路,如我们针对“两节”期间学生放假、长辈给孩子压岁钱的有利时机,大力营销羊年生肖卡;针对春节期间股市休市、一部分股民不愿持股过节的有利时机,大力营销7天期通知存款;针对国债发售的有利时机,大力营销教育储蓄等都取得了良好的效果,“如果你不知如何去宣传,那么你就用理财的方式来宣传”已成为分理处员工挂在嘴边的“口头禅”,以致不少客户经常拿着“金融套餐”宣传单找到分理处要求员工帮忙理财,极大地带动了相关业务产品的销售。

  一年来,在我的带领下,分理处存款由往年的年均增长400万发展到当年新增1500万,我个人在这期间共为分理处吸收黄金客户存款800余万元,占整个分理处新增存款的50%。然而,巨大成功的背后也留有巨大的遗憾,一年来连续忙碌的营销使我忽视了自身综合业务素质的提高,在此次分行新一轮的竞聘中,由于综合业务知识不过硬,我最终未能入围。记得在得知考试结果的那天下午,朝夕相处了一年的分理处的姐妹们都哭了,她们说:“某人,我们真恨你啊!”是啊,我也恨自己不争气。某某是无情的,在今后日益激烈的现代商业银行竞争中,某某需要的是综合业务素质过硬的复合型人才,如果不能紧跟时代的步伐,加倍努力地提高自己,最终面临的只能是淘汰。然而,某某又是有情的,只要我卧薪尝胆,奋发向上,这次的失败将是我下一次起飞的新的*台!

营销的演讲稿10

  我自从xxxx年10月起从事个人客户经理,至今只有半年左右的时间,在这短短的半年里,我的观念从原来的“我等客户”变为现在的“我找客户”,根据“二八定律”,20%的客户创造80%的利润,如何去找这20%的客户,于是我利用以前积累的个人业务知识以及在培训班所学的知识,慢慢地摸索,同时向公司客户经理及其他同事请教,现就柜面营销的一些体会,与大家共享。作为一名个人客户经理,主要的工作就是寻找客户资源、营销产品以及为客户服务。寻找客户资源,就意味着不仅仅与熟识的客户联系,还包括许多陌生的客户需要去开拓。在与陌生客户接触时,在坐姿、保持的距离、说话的语气、语速等方面有不同的处理方法。刚开始打陌生电话发展客户时,我感到有点怕,怕客户拒绝我,每次打电话之前先深呼吸几次,电话通了以后,噼里啪啦一口气把话说完,语速很快,然后客户说等等,等等,你在说些什么,我再把话重复一遍,有些成功了,也有些失败了,每打一次电话,我就自我反省一下,下次再改进。

  经过一段时间的实践,我在给客户打电话的时间、语速、语气等方面也稍微有了一点了解,每次打电话之前设想好几种方案:如果客户拒绝的话,该怎么讲;如果客户正在忙,那么又应该怎么与他预约下次联系时间;如果与该客户联系过几次了未成功,又该如何开口。要做到不怕拒绝,不怕失败,调整好心态。不能因为前一个电话遭到拒绝,就不敢打下一个电话,说不定下一个电话你就会遇到一个转折点。有时在柜面咨询,面对新的客户,我就根据客户的坐姿、穿着、谈吐等先大概的估计一下客户的性格,然后再通过交流来营销合适的产品。有时向客户介绍VIP的优先优惠政策后,会觉得无话可谈,那么在客户填写资料时,就要特别关注一些,如兴趣爱好、需要提供信息方面等,先是无话找话,然后找出其感兴趣的话题,再多谈些。

  我觉得在向客户营销产品时,交流和沟通是非常关键的。只有通过交流和沟通,才能知道客户需要什么,才能发现有时连客户自己都未发觉的需求,才能去向客户推荐产品。客户其实就是你最大的财富和无形资产,有了客户,就要对客户进行分类。在客户填写申请表以及与客户*时交流时,你要细心观察,根据客户的具体资料编制客户档案,对客户群进行分类,通过细分,明确定位。除了按照客户的要求分别提供信息,比如国债、基金、外汇等以外,另外针对每位客户对风险的承受能力,根据产品的特点,区别对待。

  在向客户介绍产品时,我采用了多种方法,如对于老年客户,我就直接打电话;对于一些公司经理、老总,我就发手机短信或EMAIL,简要介绍产品要点,然后让他们有兴趣的话就与我联系,我再为他们详细介绍。在编辑短信或EMAIL时,在用词谴句上都要仔细斟酌。比如,“我再为您详细介绍”这句话中的“为”,我原先用的是“给”,“我再给您详细介绍”,但我总觉得有一种高高在上的感觉,后来改为“我再为您详细介绍”,把自己放得低一点,那么客户的感觉就会比较好,营销产品成功的可能性就会高一些。还有,在营销产品时一定要诚信,不要为了完成指标而夸大其辞地去推销,该说的部分一定要说清楚,不能隐瞒风险,只有做到诚信,客户对你产生了信任,才会有事第一个想到你,买产品先到你这儿来问清楚再买,他在你这儿买觉得放心。

  我有几位客户,他们购买基金一般都到我这儿买,而且,不光是自己买,还介绍同事或亲戚朋友到我这儿来买。对非VIP客户,在不影响对VIP客户服务的情况下,也尽量满足客户的需求,因为他们说不定就是潜在的VIP客户或经过你的努力,在不久的将来也会成为你的VIP客户。如有一位客户,她来办理“汇得盈”,但原来的存单密码怎么也想不起来,我就安慰她,让她慢慢地想,当时正在发售“银华保本基金”,她在旁边想,我在给其他客户讲解基金,结果这位客户在旁边听了我的讲解以后也坐了下来,让我帮她参谋一下,她的存款该如何安排,我问了她的家庭资产后,根据她的具体情况,建议她外汇购买“汇得盈”,另外10万人民币购买“银华保本基金”,另外一部分购买货币基金,以便将来股票基金发售时换成新的基金,这样就为下一次基金销售作好准备,同时她也成为我的VIP客户。另外有一对老夫妇到营业室来看博时基金的净值,正好我没有其他的客户,于是我就让他们看我终端上的基金净值表,同时与他们闲话家常,结果他们告诉我,他们在美国女儿家呆了一年多,刚回来,博时基金认购好了以后就没关心过,现在回来了想了解一下情况。

  于是,我就对他们说,你们的投资理念比较新,开放式基金是中长期投资的产品,我国刚刚开始起步,你们就已经跟上脚步了。他们后来在我的推荐下,购买了“汇得盈”产品,另外,开了现金本票,从工行划了15万存入支行专柜,过了几天,购买了“银华保本基金”。也成为了我的VIP客户。由于对产品的介绍比较到位,而且针对不同的客户进行不同的推荐,因此在今年的三个基金销售中,专柜的基金销售情况也都完成得比较好。其中有大概260万的资金是现金或是从其他银行划入的。为客户服务,不仅仅是微笑,也不仅仅是细心,还需要有专业的知识,而营销产品,更需要专业知识。专业知识,包括储蓄、保险、外汇、股票、基金、期货、宏观经济等各方面知识,不能想象,如果对一个产品不了解的话,如何去说服客户购买这个产品。我在每次营销产品之前,都要先熟悉产品,找出其卖点,在找出其卖点的过程中,需要先做大量的功课准备:比如产品的一些基本知识,与其相关的产品,与同行的相关产品比较,同一公司不同产品的比较等。比如现在正在发售的“华宝多策略基金”,它的卖点首先华宝兴业基金管理公司是第一批国家批准成立的中外合资基金管理公司之一,四大国有商业银行中我行是第一家与中外合资基金公司合作,其次,该产品引入国外成功的旗舰产品,另外,还有该公司的过往业绩,如宝康消费品基金成立9个月的收益达到20%左右等。

  另外,由于针对的是个人客户,每个客户的兴趣爱好是不同的,因此知识面要广泛,对各种知识都要略知皮毛,尽管自己不感兴趣,但也要强迫自己去了解、去看,时间一久,也就自然而然地成为一种习惯,也感兴趣了。比如看第一财经、国际金融报、理财周刊等,了解外汇走势、股市行情、房产信息等,通过了解各类信息,一方面可以在营销产品时加以运用,另一方面以便与各类客户都有话题可聊。时代在快速发展,知识在不断更新,信息的来源渠道越来越多,产品的品种越来越丰富,涉及的领域也越来越广,客户的知识水*也正在提高,这些都促使我要去掌握更加多的知识,来更好地与客户进行交流,增进客户对我行产品的理解和认识。

  “真情付出必有回报”,只要你愿意付出,那么成功和快乐就会属于你。“爱心服务,快乐营销”。我愿意用我的真诚和专业去服务每一位客户。让我们大家共同携手,相聚建行,共创辉煌。


名人营销演讲稿优秀3篇(扩展6)

——名人的励志演讲稿3篇

名人的励志演讲稿1

  大家好!

  我是李娜,打网球的,我想大家应该很好奇,从我9月19日宣布退役,然后到现在已经有一周的时间了,这一周的时间是怎么过的。19日发布的微博,其实那个时候我很惊讶,就是我没有想到自己,就是作为一名职业球员退役,这件事情会有那么大反应。其实第一次大家有看到,刚才短片在第一次开新闻发布会的时候,在上场之前,我是特别特别的紧张,虽然经历过很多新闻发布会。但是这一次是完全完全不一样的。原来可能是有时候不管是赢球啊还是输球,会带有一点点情绪在里面,但这一次的情绪是很紧张的,在我没上场之前,我还跟我的团队说,完了,我怎么那么紧张啊。就是那种手脚发凉,就感觉那心跳如果嘴巴张开,心就跳出来的那种感觉。然后他们就觉得奇怪说,上过那么多次新闻发布会,为什么会这么紧张。我想可能是第一次吧,有这样的机会跟所有的媒体说再见的时候,因为就像刚才说的,所有的运动员不管你在任何一个档次,或者说不管是任何一个项目,只要是球员,都会有面临退役的一天,只是这一天,是来得早还是来得晚而已。其实这个礼拜的心情,怎么说呢,可能对以前来说会相对比较轻松。因为不用每天起床以后去顾忌我今天的时间表是什么样的,但是心里还是会不舍。因为毕竟网球陪伴了我这么多年,可是当你要跟它说再见的时候,你会觉得,我有问过自己,说我这决定是正确的还是错误的。

  其实在做过这个决定之前,我想过差不多4到6个礼拜,才做了退役的决定。因为我是7月底的时候,我做了左边膝盖的手术,我也曾想过再次回到球场上,可是忘记了自己已经三十二岁了。因为上一次的手术是我在28岁的时候做的,相隔4年以后,我一直还以为自己,李娜还是原来的李娜,康复的时间还跟以前一样。可是这一次可能做不到了,我想也是最好的时间可以跟大家说再见。但是呢因为是自己热爱的事业,所以我的未来会计划就是可以拥有自己的网球学校,然后帮助到更多的小朋友们。就是希望打网球可是很多人没有这样的环境或者机会的。我希望能够为他们提供这样的机会,所以这也是我个人的一个想法。当然了,家庭生活是必不可少的一部分,也很感谢网球让我认得了姜山,可以跟他一起拥有了一个家庭。所以非常期待可以有做妈妈的一天,然后希望他的成长之路跟我是不一样的,他可以完全自由选择,我们不会去强迫他们不愿意做的事情,希望他们可以自由,然后可以让他们自由发挥。

  在来这之前想过要讲什么呢,不知道要讲什么,因为自己一直觉得做的事情很简单,就是拿着拍子打球而已,在打球的时候不知道自己有什么影响力。可是当退役之后,收到那么多祝福之后,我觉得我做人还可以,不是很失败嘛,最起码还有这么多人愿意记得你。但是我要澄清一点啊,李娜心理没有问题。所以我是觉得,真的,请某些人可以给球员更宽松的环境,让他们更自由地发挥,不要因为一两场球的失利,而做很坚决的判断,因为我觉得一个是没有资格去评论另一个人的,因为每个人的生活方式不一样,成长经历不一样,而且他所经历的东西你并没有亲眼见到或者是亲自体会到,你凭什么去说别人,还说你比他做得更好。所以我想说的是,体育圈真的不容易,因为体育圈是靠成绩说话的,大家只是看到球员光鲜的一面,夺得冠军之后怎么样怎么样,可是并没有看到,在为了拿到好成绩上的这条路上他们艰难的付出。可能大家觉得暑假就应该在家玩啊,写写作业,可是对于体育圈的人来说,我们没有寒暑假,我们没有节假日,包括在大家所谓的春节的时候,我们也没有。所以这是作为一个体育运动员恳请大家可以给我们一个更宽松的环境,让我们更好的为国争光。

  我从打网球到慢慢的喜欢上网球,中间用了20xx年的时间,这20xx年的时间,大家可能觉得,哎,你既然不喜欢,为什么还要坚持。因为自己自认为是一个很孝顺的女儿。所以在父母帮我选择了以后,我不愿去辜负他们对我的心愿,或者他们的心意。然后这么一直走下去,一直到我第一次退役,在读书两年以后,我才慢慢慢慢地喜欢上网球这个事业。一直到近两年,我才慢慢地了解到我自己这个人,了解到网球这个项目。

  我是想这么说,大家觉得自己最好的好朋友是谁?你们都会说一个名字吧。但是很少想过自己,因为自己是最了解自己的。但是有时候可能一些内心深处的东西大家不愿意去勇敢地面对,因为其实很简单,作为个人项目来说,如果我们输球了,我们找理由的话,是最好的一种原谅自己的方式,我可以说今天的天气不好,今天我的感觉不好,今天对手打得比较好,可是真正输球的原因是什么呢?在这两年,其实,我都会感谢带过我的教练或者我的体能师,但是在跟卡洛斯合作以前,我一直都没有太明白,网球对我的意义是什么,当我跟他合作这两年以来,我跟他第一次见面的时候,他就问我一句话,他说其实你不是一个心理很脆弱的人,他说因为你是一个心理太强大,你不愿意去分担你的想法,所以当你出现问题的时候,你的团队你的朋友不知道你当时是一个什么样的想法,当时他说完以后,我觉得,嗯,他说得不对,他根本就不了解我。怎么会在我们第一次见面的时候就会说到这样的问题,可是慢慢慢慢地我学会了释放自己,学会了去包容自己,因为原来会觉得赢了球是应该的,输了球怎么会输球呢。因为可能从小的一些经历让我对自己没有那么大的信心,包括在我进到所谓的职业圈子以后,因为那时候排名可能才5、60左右,然后有个教练说,你肯定可以打进前二十。那是我在从事了网球差不多20xx年到20xx年左右的时间以后,我是听到第一位教练说,我可以打进世界前20,可是那时候我说不可能,我说前20多难啊,因为那时候对自己完全没有信心,没有人给我灌输说,李娜是一位很优秀的球员,你一定可以做到你期待做到的。可是那时候完完全全地否认自己。

  我不知道大家是否跟我一样,在我第一次为自己设定目标的时候,大家刚刚看的那个短片,在我十五岁的时候我说过,我希望可以打进世界前十。其实目标在那边,可是我不知道怎么去走,就像青蛙在玻璃杯里,前途是光明的,但是没有出路。这是我当时的感觉,然后到后来还是很感谢就是,可能随着年龄越来越成熟,所谓的成熟,也就是在圈子里面,待的时间比较长,然后包括一些我愿意去分享自己内心很深的想法时候,我觉得,噢,原来李娜你真的可以做到,而且特别这两年,我是从内心深处有特别感谢年轻时的李娜,因为相信如果没有小时候李娜像傻子一样坚持的话,肯定也不会有今天的李娜在这边。

  我想最后再跟大家说一点,我相信每个人都有自己的梦想,不管将来你是想当律师、医生,还是幼儿园的老师,其实只要你们能坚持自己的目标,虽然过程很艰辛,肯定会遇到各种各样的困难或者不顺,但是请大家为了自己的梦想一定要坚持下去,要相信你们自己,可以做到心目中的自己,或者做得更好,所以在这里希望大家可以实现自己的梦想,让我们的以后更美好!

  名人励志演讲稿——易中天:这是我的选择

  非常感谢大家的欢迎,但我得实事求是地说,我很不情愿地站在这,因为我很怕来到这里,又被贴上一个标签叫青年导师,我身上标签够多的了,用得最多的叫学术超男,我真的不想再贴上一个标签叫青年导师。我今天来只是想和我们的青年朋友们在一起探讨、交流、分享,如果说有导师的话,我希望你们也同时是我的导师,我们互为导师。

  请问十八岁的时候,你们在想什么,干什么?高考? 都在高考!我十八岁的时候干了什么呢?我十八岁的"时候做了一个勇敢的决定,参加新疆生产建设兵团,那么我为什么做这样一个勇敢的决定呢?读了这本书,这本书是苏联作家维拉凯斯特林卡亚写的,它的名字叫——《勇敢》,它描述的呢是莫斯科和列宁格勒的一批*到西伯利亚,就是苏联的远东去建设一座共青城,我读了这本书以后热血沸腾,我说我也去,我也写一本*的《勇敢》,我要成为*的维拉凯斯特林卡亚,坚决去了。而且还非常幸运的是到了乌鲁木齐以后分单位,就把我分到了农八师共青团农场,我马上就想起了一首歌,而且我就是唱着这个歌去的,这首歌叫《*之歌》,有会唱的吗?我们告别了亲爱的妈妈,请你吻别你的儿子吧,再见吧妈妈,别难过,莫悲伤,祝福我们一路*安吧……走了,根本没有考虑妈妈的感受,后来我爸才告诉我,我妈每天晚上哭,就是要去。

  要实现自己的目标,实现自己的理想,但是去了以后,才发现,那个被诗意地描述过的地方,证明了生活不是诗,等待着我们的是无法形容的寂寞,单调、劳累、纠结,我就住进了牛棚跟牛住在一块,第一天干活干什么?挤牛奶!我就上去挤,根本挤不出来。名人励志演讲稿——易中天:这是我的选择。老职工就跟我说,不是这样挤的,你得先让小牛吃一口,把它奶胀出来,我说这小牛怎么弄呢?他说你把这小牛放了让它吃吧,小牛栓在旁边,我把小牛解开了,小牛冲过去,一口咬住了,就吃奶,我在旁边看着。老职工说,你怎么还看着?它都吃完了,你还挤什么?我说这怎么弄呢? 你拽过来啊!好吧,我去拽那牛,根本拽不动!出生牛犊不怕虎,它还怕我吗?好不容易拽过来,又把它拴上,它又挣脱了。挤了大概这么多,母牛发现了,很愤怒地一脚就把奶桶踢翻了,然后顺便也给了我一脚,这老职工说你怎么这么笨!

  后来班长过来说,要不你去放牛吧,班长给了我一根棍,这么长,很结实的棍,我说拿棍干嘛呢?打狼啊?他说狼倒是没有,打牛,牛不听话你就打它,我没管这个,我就带了本书,装在口袋里,赶着牛出去了,出去以后牛在那吃草,我就看书,看了一会,一看,牛没了!只有一头牛还在跟前,正准备往前冲,我赶快拎着棍子过去我就,你站住!你上哪去?牛看了我一眼,然后走了,最后我的跟前,一头牛都没有,然后只好拎着棍子一个一个去赶牛,然后就很快把我从畜牧班调出来,我到了大田班,然后在兵团干完了所有的,几乎所有的脏活、累活、苦活、比方说有一种活叫脱裤腿,就是棉花苗长到这么高的时候,要把棉花苗下面的两片叶子把它打掉,因为它苗只有这么高,你这样是够不着的,得跪下来,跪下来以后两只手去弄,然后膝行,一爬就是一天,兵团的田叫条田,那个条田叫一望无际,根本看不到头,你每天必须从这一头爬到那一头,然后把另外两行的叶子打完,再爬回来,这一天的活就算干完了,你要是速度不够,你回不了家,你根本回不来。那个时候我看着那一望无际的条田,我就想,我的希望在哪里,现在很多年轻人说,我看不到希望,看不到希望,你到条田去看看!

  后悔吗?不后悔!因为那是我自己的决定,我不后悔,我到现在都认为,当我服从自己的内心最强烈的冲动的时候,不管它的结局是怎么样,不管将来我会吃多少苦,我无怨无悔。选择即负责!人生能有几回“二”,何不潇洒“二”一回。所以我到今天还很“二”,我的“二”劲一直保留下来,就是在那么艰苦的环境下,我想我既然是做了这个梦,虽然生活不是诗,虽然生活没有像我想想象的那样,可以给我提供那么多素材,让我成为一位伟大的作家,但是我的梦我得继续做下去。所以我当时读了很多的书,而且正是由于这样一个积累,最后让我考上了武汉大学。我毕业以后,住过办公室,住过筒子楼,一直很艰苦很艰苦地过来,我现在很清楚的记得1998年,厦门大学房改,学校分给我一套房子,因为那时候我已经是教授了,112*方,七打折,八打折,折下来,你们猜多少钱?三万!不是每*方啊,总价!我买不起!

  我后来为什么要去做电视呢?我为什么要去上《百家讲坛》呢?不是那些媒体猜测的,说什么你上了《百家讲坛》,你就大红大紫,你就能出名,你就能挣很多钱!根本不是这样,那时候谁上《百家讲坛》挣钱啊?做一期节目,1000块钱,扣掉税,960,我算了一个很简单的账,一个月播四期,是4000块钱,一年做下来48000,就这么简单的动机就去了。我觉得我这一生好像很多事情我是没有想过的,我真的没有想很多很多,我也没什么纠结,轻轻松松就去了,但总是有得有失,我就想明白,我既然是有得有失,我为什么不“二”一把,我绝不想我做成能有什么好处,那么我只考虑一个问题,一旦做砸了,我要承担的那个代价。我是担得起,还是担不起。如果这个代价我是负担得起,做!

  20xx年我上《百家讲坛》,20xx年《品三国》,我也不想谦虚了,装谦虚,确实出名了!两件事告诉我,我出名了!第一件事情,我在香港遇到一对老夫妇,过来说,你是不是易中天,第二件事情就是20xx年,八月份,《品三国》在北京首发,当时西单图书大厦,被排队来签名的读者团团围住,把西单图书大厦围了一个圈以后,还排不过来,从地下车库穿过去,一直穿到居民区,然后居民打110报警,北京市西城区*分局来了一个副局长,17辆警车,100个警员维持秩序,这大概就是世俗眼睛里的成功吧,同样按照世俗的眼光,我易中天好歹也算是功成名就,同样按照这样的眼光,我应该含饴弄孙,安享晚年,但是我突然有一种冲动,我决定要写一部三十六卷史的《易中天中华史》。。就是像这样的一本书,要写36本,又是什么概念呢?两个月写一本,得6年,而两个月是写不了一本的,因此得8年,到8年,就接近李昌钰的年龄了,我不知道到那时候能不能像李昌钰一样,把小撒放翻了。当时消息发布以后,就有人表态说,这事如果不是易老师疯了,就是我疯了。可是我就是想做啊,我就是内心有一种强烈的冲动,我就是想写这么一部东西,我现在可以告诉诸位的是,已经出到第八本了,我还会写下去,一直到无能为力为止。

  非常巧的是,前不久参加中央电视台的一档纪录片的拍摄,纪录片叫《客从何处来》,到了湖北省图书馆,拍这个纪录片我才知道,图书馆里放着我曾祖父的一套书,叫《太*草木萌芽录》,而且最神奇的是,我发现这本书里面,我曾祖父给他的子孙有一条遗训,自叙*生志愿,荣华富贵皆在所后,惟望子孙留心正学,他年蔚为名儒,则真使吾九原含笑矣,群孙勉乎哉!我这个时候我才神奇地知道,我居然是在完成曾祖父的遗愿,通过这次拍摄我也才知道,我身上的这股劲,这个力量,被《客从何处来》剧组称之为血脉遗产!

名人的励志演讲稿2

  大家好!

  有一个故事,说的是一头驴,背着两捆草,饿了,到底放下哪一捆来吃呢?一直犹豫不决,结果饿死了。这个故事有些夸张,但人生很多路口,大家都会在路口上徘徊。做选择是很难很痛苦的,这边有诱惑,那边也有诱惑。到底选择哪个?我的同学都出国了,我是不是也应该去新东方学习准备考托福?我的发小考公务员了,我是不是也要买书复习了?电视上说有个人小学没毕业做电商就发财了,我是不是也要到淘宝上开个店铺?

  你今天听到东边热闹往东跑,明天听到西边热闹,就掉头往西边跑。很多年下来,你就会变成一个没头苍蝇,东一榔头西一棒槌,疲于奔命,没有积累。我认为,如果你觉得自己还年轻,那一定要花点时间想一想,不说长了,就是未来的十到十五年时间,你到底要想成为怎样的人?未来十到十五年,你到底最想获得什么?这是最重要的。这个东西,你可以说是梦想,也可以说是价值观。

  为什么?因为你一旦想清楚了,以后你无论做什么判断,做什么选择,那就简单多了。有助于实现我梦想的,我就干。没帮助,我就放弃。把梦想锚定,短期内不管你遇到什么诱惑,遭遇什么困难,都不会左右你判断和选择。

  在这点上,我很幸运,在困难面前我很少摇摆,经常是一拍脑袋就做决定了。因为我上高中的时候,就想清楚了我这辈子要干什么。我不想要进到一个仰人鼻息的单位去,我就梦想着要开个自己的电脑公司编软件,自己安排生活和命运,而且做好了,很多人都用,这样很有成就感。

  一旦有了这个想法,所有的选择都变得非常简单。比如我上高中的时候在全国物理竞赛上获过奖,很多大学都愿意录取我,各种专业五花八门。其中一所比较著名的大学,想录取我上食品工程专业。我父母听说以后十分高兴,他们经历过吃不饱饭的年代,觉得上了这个专业,以后就不愁吃饭了。但我坚决不同意,因为我对食品不感兴趣,我就是想编软件。当时西安交大也来录取我,我当时也不知道西安交大是干什么的,以为是修铁路的大学。但西安交大让我上计算机系,那我就去了,因为符合我的目标。相反,我很多同学根据当时热门不热门来选专业,很多人选了国际贸易。这种选择看起来很聪明,但现在看来,这未必是他们真正想要的,也未必是自己能够施展才华的地方。

  你如果说,我的目标很简单,就是年薪50万。对这样的目标,我的建议是,目标不能太物质化。太短期、太物质化的目标不能内化成你的梦想。像年薪50万、100万这样的目标,你可能很快就实现了,然后就失去了梦想,没了目标,跟有些拿到巨额拆迁款的人一样,沉溺于赌博,把自己的未来都毁了;或者有的物质化目标很难实现,比如你想成为*首富,可能你很快就放弃了。我认为,只有这种非利益化的梦想和目标,才能长期激励一个人不断地去追求。

  我大学毕业时,也面临着选择。到底是去南方的某家银行工作,拿一月3000元的高薪,还是去北京的一家大型电脑公司,拿一月800元的工资?我没什么犹豫就选择了后者,因为只有到电脑公司,才能学习怎么做软件,才有机会实现我的梦想。

  后来我离开这家电脑公司到互联网里去创业,有很多人说:“你太有勇气了,放弃了高薪和职位。”但是我觉得这不需要什么勇气。它已经不适合我了,没法帮助我实现自己的梦想。这些别人认为很珍贵的东西,对我来说是Nothing。所以,你的梦想和目标不跟物质挂钩,物质就不会成为你选择时的掣肘。

  对于高中生来说,诱惑可能是某个看起来前景良好的专业。对于大学生来说,诱惑可能是一份待遇丰厚、人人艳羡的工作。但是随着你越走越远,物质的诱惑越来越大,你就更需要梦想这个坚定的罗盘来指引。

  当年我要离开雅虎,因为在里面不能创新,很多好想法实现不了,这种氛围让我窒息,让我忍无可忍。雅虎说,要提前辞职,会扣我3000万美金。即使放到现在,这也是一笔不小的数目。很多人替我惋惜,说你再混个一年半载的。我不想混,也最痛恨混。对我来说,自由是最重要的,干自己想干的事儿是最重要的。于是,我再一次的创业。于是,有了360。

  可以说,到今天我的梦想从来都没有变过,只是我所在的行业从计算机发展到了互联网,发展到了手机领域。我的目标很简单,一直都是要做出别人从来没有想过的产品,我的产品能够改变千千万万人的生活和工作方式。这个梦想,可以说我已经实现了,也可以说我还没有实现,因为我觉得还有更多好想法可以去做。

  90后的年轻人有朝气,有活力,你们应该有更好的梦想。希望大家好好思考一下自己的未来。想想10年、15年后,大家再聚首的时候,你希望自己成为什么样的人,这才是最重要的。

  谢谢大家!

名人的励志演讲稿3

  随着年龄渐长,小霍金对万事万物如何运行开始感兴趣起来,他经常把东西拆散以追根究底,但在把它们恢复组装回去时,他却束手无策,不过,他的父母并没有因此而责罚他,他的父亲甚至给他担任起数学和物理学“教练”。在十三四岁时,霍金发现自己对物理学方面的研究非常有兴趣,虽然中学物理学太容易太浅显,显得特别枯燥,但他认为这是最基础的科学,有望解决人们从何处来和为何在这里的问题。从此,霍金开始了真正的科学探索。,如饥似渴的投入到学习和研究当中,并最终成为一代大师,给不看好他的人当头棒喝。

  霍金虽然身体的残疾越来越重,但却力图像普通人一样生活,完成自己所能做的任何事情。他甚至是活泼好动的——这听起来有些好笑,在他已经完全无法移动之后,他仍然坚持用唯一可以活动的手指驱动着轮椅在前往办公室的路上“横冲直撞”;

  威廉·霍金认为他一生的贡献是在经典物理的框架里,证明了黑洞和大爆炸奇点的不可避免性,黑洞越变越大;但在量子物理的框架里,他指出,黑洞因辐射而越变越小,大爆炸的.奇点不断被量子效应所抹*,而且整个宇宙正是起始于此。


名人营销演讲稿优秀3篇(扩展7)

——世界名人的著名演讲稿3篇

世界名人的著名演讲稿1

  面对高考有这样两种极端的人:一种人总是说,唉,*什么时候能打仗。我问他说为什么希望*打仗,他说一打仗就不用再高考了;另一种人总是在说,唉,为什么明天不高考?虽然大多数人面对高考时不至于这样极端,但是我们不可否认的是,我们对待高考的态度已经进入一种误区。

  如果我现在问你们:我们的学习是为了什么?或许大多数同学会回答说为了高考,为了上一个好大学。那么请问,再然后呢?为了买上好房子,买上好车抑或是过上舒适安逸的生活?不,这些都只是高考的目的,而不是我们应有的目标。许多考生习惯于把目的错误的当成目标,正如*的运动员,在比赛时往往压力很大,因为他们把夺得金牌这个目的当做自己的目标,拿到金牌的运动员有压力,总是在想下一次拿不到金牌怎么办?拿不到金牌的运动员压力就更大了:唉,奋斗了这么多年连块铁牌都没有。在已经结束的北京奥运会上,刘翔因伤退赛,深究其原因,媒体有着不可推卸的责任,他们在刘翔身上倾注了太多的期望,带给刘翔太大的压力,所以说做运动员很累,做*的运动员更累。作为一名运动员,无法在运动中体会快乐,是多么可悲的一件事,运动是为了什么?是强身健体,是一种娱乐,那么我们高考呢?作为学生,我们无法从高考本身中找到快乐,这难道不也是一件很可悲的事么?所以今天我想要告诉大家应该怎样去面对高考。

  一、学会享受过程

  我希望你们能够记住:我们的奋斗决不仅仅是为了高考,高考只不过是一种手段,我们可以借助高考这个跳板来实现我们的理想。也许有人会问,不重视高考又怎么能在高考中取得好成绩?我没有不让你重视高考,我只是想让你们知道:固然高考很重要,但是你们应该学会享受这个过程,而不应该将其视为洪水猛兽。我现在来问大家,如果去布达拉宫,你是选择步行还是坐飞机?或许你们觉得这个问题太好笑,那么我来讲一个鹰和蜗牛的故事:鹰和蜗牛站在金字塔顶,他们达到了同样的高度,但鹰是一下子飞上去的,很快很容易,它觉得*常。而蜗牛是一步步爬上去的,很艰难,但它很快乐,很珍惜顶部的风景和感觉。学会享受高考这个过程,会给你的高三生活增添很多乐趣;学会享受人生这个过程,你会找到生命的广度和深度。

  二、拥有无比坚定的信念

  我无数次的听到有人问,高考成功有没有秘诀?要我说高考成功的秘诀在于你有没有无比坚定的信念!那么何为信念?在一个久旱无的小山村里,村长带着村民去寺庙里求雨,希望老天爷发一下慈悲,下点雨。他们每天都去求雨,求了整整一个星期,老天爷终于动怒了:“你们这帮无赖之徒,为什么一点儿诚意都没有?”村民们很惊讶的说:“我们每天求雨怎么还没有诚意?我们都求了整整一个星期了!”老天爷说:“你们真的相信会下雨吗?”“相信!”老天爷愤怒的说:“既然相信,那出门之前为什么不带雨伞呢?既然你们相信今天会下暴雨,那么出门就应该带雨伞嘛!你们出门不带雨伞,是因为你们潜意识里根本不相信今天会下雨!”有位同学斗志昂扬的说:我要高考成功!然后接着有人问他,你真的会成功么?那位同学马上答道:我也不知道哎……各位同学,你们认为这叫信念吗?所谓真正的信念,只有你们自己才能定义。我想大家应该都知道脑白金这种保健品吧,那我再问,你们有没有听说过脑黄金?而这两种保健品均出自一人之手,那就是巨人网络董事长史玉柱。1995年,史玉柱一手创办的巨人集团走向顶峰,推出12种保健品,广告投资1个亿,其中一种保健品就是脑黄金,而史玉柱也被福布斯列为内地富豪第八位。1996年,由于财务危机和管理不善等因素,巨人集团迅速盛极而衰,史玉柱也因此负债2亿,由首富变为首负,但也就是史玉柱,在面对负债2亿时还能避免崩溃。他说当感觉到自己无力回天时,就拥有了这样一个信念:我欠的钱我一定会还!就是这样一个信念支撑着他东山再起,仅用了四年的时间,在2000年底还完了所有的欠款,并再一次打入保健品市场,推出了现在妇孺皆知的脑白金。2007年,史玉柱旗下的巨人网络集团成功登陆美国纽约证券交易所,总市值达到42亿美元,融资额为10。45亿美元,成为在美国发行最大的*民营企业,史玉柱的身价超过500亿,再次成为“首富”。这是什么?这就是信念的力量,命运让他从首富变为首负,信念让他再从首负回到首富。欠下2亿的巨额债款都能走出低谷,重铸辉煌,更何况是我们面对小小的高考,因此你们应该自己想明白,你们到底是想成功还是一定要成功!下定决心成功的人内心里一定要有无比坚定的信念,因为信念可以激发你无限的潜能。

世界名人的著名演讲稿2

  在任何事情开始之前我们都要想好能为客户带来什么样的价值,只有这样才能走得长。当年我们建立这个市场,那时我们知道*入世是时间的问题,不是能不能入的问题。*入世的头几年是以出口为导向,未来三、四年*一定会以进口为导向。我们未来的一个战略是帮助*企业进口国外产品,国外的货物能卖到*来,我更看好*未来五年进口的力量。

  在*企业出口服务领域,我们最强。英国首相来*特别提出要和阿里巴巴见见,日本的经济省把我们当作第一合作伙伴,现在我们在美国、日内瓦的办事处都是在和进口商打交道。我们的模式不仅仅是*对国际出口,国际向*进口,除此以外,我们印度对南美,美国和日本之间的贸易也会在阿里巴巴上展开。

  电子商务划分三个阶段,阿里巴巴目前做的是第一阶段“信息流”,第二阶段是资金流,第三是物流。在网上还没建立信用之前,不会有人真正在网上做生意,所以我们就在网上建立诚信体系。银行现在正在着手进行资金流的体系建立 ,我认为三年之后可以尝试在网上做些交易,但是现在不行。

  如果阿里巴巴要真正解决交易的问题,从中取得利益,首先要过诚信这一关。没有诚信不会有人在网上做生意。所以这两年建立诚信是我们的主要方向。到目前为止已经有三万多家企业在我们网站上申请了认证服务。加入WTO后,*有100多万家企业可以或计划出口,目前只有不到4000家企业成为阿里巴巴*供应商,还有很大的空间。

  讲师:对于阿里巴巴的“战略”有什么观点?

  学员A:阿里巴巴服务的是中小企业,没有阿里巴巴时,中小企业可能会通过各种传统的途径做生意。有阿里巴巴后,企业只要缴纳极少的费用就可以通过阿里巴巴与全球做生意。

  学员B:阿里巴巴的眼光盯在客户身上,不会花很多精力对付竞争对手。这样他们的工作重心是全心服务于企业。大中企业通常都有很好的信息系统,而中小企业的信息来源有限,现在阿里巴巴出现,为中小企业提供了很好的渠道,这些信息对这些中小企业非常有吸引力。

  马云: 在阿里巴巴,客户的利益最重要,其次是员工,之后是股东。在公司的经营结构图上,我们是一个倒金字塔,最上层是客户,其下是一线员工,再下是中层干部,最底层是CEO。我花时间最多的是在世界各地奔走,和客户交流。客户的满意度、续签率对企业非常重要。美国的一家B2B网站股票一下子从200多美元一下子跌到十几块,他的核心问题是续签率不到5%,阿里巴巴的客户不会因为销售人员的水*高付给我们一年5000美元元的服务费,而是因为这5000美元确实为企业带来好处,我们有78%的客户去年交5000美元,今年交8000美元,因为我们的买家数是卖家数的10倍。

  第二,成为阿里巴巴的客户后,必须接受培训。明年一季度我们将成立阿里巴巴学院,培训公司干部,培训客户,公司和客户一起成长。现在每个月都有客户到我们公司来接受培训,或者我们到各个城市,把客户集中起来进行培训。培训内容不光是对阿里巴巴的使用,还有管理艺术、中小企业的成长等等,在这些课程上我们已经具备开办阿里巴巴学院的条件。

  学员D:请问阿里巴巴目前的服务,包括广告、交易或信用服务等是以哪一种形式收入为主,业绩增长如何,预期目标是什么?

  阿里巴巴目前有中文站、国际站、日文站和淘宝网等四家网站,买家39万,目前,我们赢利的一个主要来源是帮助*企业出口的国际网站。今天在网上把卖“麦克风”的消息放上去,来自全球的"几千名麦克风买家都会和你联系。这类的企业就是我们“*供应商”用户。每年我们收取5000到8000元美金的费用,我们的公司员工会到企业里去考察,只有你符合出口的条件,你才能成为我们的服务对象。

  有180万家企业在阿里巴巴*网站上进行国内贸易,我们提供的第三方认证的“诚信通”服务,我们会在网上提供诚信的记录。三年之后有企业找你做生意,第一句要问:你和谁做过生意,评论如何?有无不良记录?

  淘宝是在非典时期推出的个人交易网站,现在已经是中%。


名人营销演讲稿优秀3篇(扩展8)

——世界名人英语演讲稿3篇

世界名人英语演讲稿1

  Vice President Johnson, Mr. Speaker, Mr. Chief Justice, President Eisenhower, Vice President Nixon, President Truman, reverend clergy, fellow citizens:

  We observe today not a victory of party, but a celebration of freedom -- symbolizing an end, as well as a beginning -- signifying renewal, as well as change. For I have sworn before you and Almighty God the same solemn oath our forebears prescribed nearly a century and three-quarters ago.

  The world is very different now. For man holds in his mortal hands the power to abolish all forms of human poverty and all forms of human life. And yet the same revolutionary beliefs for which our forebears fought are still at issue around the globe -- the belief that the rights of man come not from the generosity of the state, but from the hand of God.

  We dare not forget today that we are the heirs of that first revolution. Let the word go forth from this time and place, to friend and foe alike, that the torch has been passed to a new generation of Americans -- born in this century, tempered by war, disciplined by a hard and bitter peace, proud of our ancient heritage, and unwilling to witness or permit the slow undoing of those human rights to which this nation has always been committed, and to which we are committed today at home and around the world.

  Let every nation know, whether it wishes us well or ill, that we shall pay any price, bear any burden, meet any hardship, support any friend, oppose any foe, to assure the survival and the success of liberty. This much we pledge -- and more.

  To those old allies whose cultural and spiritual origins we share, we pledge the loyalty of faithful friends. United there is little we cannot do in a host of cooperative ventures. Divided there is little we can do -- for we dare not meet a powerful challenge at odds and split asunder. To those new states whom we welcome to the ranks of the free, we pledge our word that one form of colonial control shall not have passed away merely to be replaced by a far more iron tyranny. We shall not always expect to find them supporting our view. But we shall always hope to find them strongly supporting their own freedom -- and to remember that, in the past, those who foolishly sought power by riding the back of the tiger ended up inside.

世界名人英语演讲稿2

  Five score years ago, a great American, in whose symbolic shadow we stand signed the Emancipation Proclamation. This momentous decree came as a great beacon light of hope to millions of Negro slaves who had been seared in the flames of withering injustice. It came as a joyous daybreak to end the long night of captivity.

  But one hundred years later, we must face the tragic fact that the Negro is still not free. One hundred years later, the life of the Negro is still sadly crippled by the manacles of segregation and the chains of discrimination. One hundred years later, the Negro lives on a lonely island of poverty in the midst of a vast ocean of material prosperity. One hundred years later, the Negro is still languishing in the corners of American society and finds himself an exile in his own land. So we have come here today to dramatize an appalling condition.

  In a sense we have come to our nations capital to cash a check. When the architects of our republic wrote the magnificent words of the Constitution and the declaration of Independence, they were signing a promissory note to which every American was to fall heir. This note was a promise that all men would be guaranteed the inalienable rights of life, liberty, and the pursuit of happiness.

  It is obvious today that America has defaulted on this promissory note insofar as her citizens of color are concerned. Instead of honoring this sacred obligation, America has given the Negro people a bad check which has come back marked "insufficient funds." But we refuse to believe that the bank of justice is bankrupt. We refuse to believe that there are insufficient funds in the great vaults of opportunity of this nation.

  So we have come to cash this check -- a check that will give us upon demand the riches of freedom and the security of justice.

  We have also come to this hallowed spot to remind America of the fierce urgency of now. This is no time to engage in the luxury of cooling off or to take the tranquilizing drug of gradualism. Now is the time to rise from the dark and desolate valley of segregation to the sunlit path of racial justice. Now is the time to open the doors of opportunity to all of Gods children. Now is the time to lift our nation from the quicksands of racial injustice to the solid rock of brotherhood.

  It would be fatal for the nation to overlook the urgency of the moment and to underestimate the determination of the Negro. This sweltering summer of the Negros legitimate discontent will not pauntil there is an invigorating autumn of freedom and equality. Nineteen sixty-three is not an end, but a beginning.

世界名人英语演讲稿3

  I stand here today humbled by the task before us, grateful for the trust you have bestowed, mindful of the sacrifices borne by our ancestors. I thank President Bush for his service to our nation, as well as the generosity and cooperation he has shown throughout this transition.

  Forty-four Americans have now taken the presidential oath. The words have been spoken during rising tides of prosperity and the still waters of peace. Yet, every so often the oath is taken amidst gathering clouds and raging storms. At these moments, America has carried on not sim* because of the skill or vision of those in high office, but because we the people have remained faithful to the ideals of our forebears, and true to our founding documents.

  So it has been. So it must be with this generation of Americans.

  That we are in the midst of crisis is now well understood. Our nation is at war, against a far-reaching network of violence and hatred. Our economy is badly weakened, a consequence of greed and irresponsibility on the part of some, but also our collective failure to make hard choices and prepare the nation for a new age. Homes have been lost; s shed; businesses shuttered. Our health care is too costly; our schools fail too many; and each day brings further evidence that the ways we use energy strengthen our adversaries and threaten our planet.

  These are the indicators of crisis, subject to data and statistics. Less measurable but no less profound is a sapping of confidence across our land - a nagging fear that Americas decline is inevitable, and that the next generation must lower its sights.

  Today I say to you that the challenges we face are real. They are serious and they are many. They will not be met easily or in a short span of time. But know this, America - they will be met.

  On this day, we gather because we have chosen hope over fear, unity of purpose over conflict and discord.

  On this day, we come to proclaim an end to the petty grievances and false promises, the recriminations and worn out dogmas, that for far too long have strangled our politics.

  We remain a young nation, but in the words of Scripture, the time has come to set aside childish things. The time has come to reaffirm our enduring spirit; to choose our better history; to carry forward that precious gift, that noble idea, passed on from generation to generation: the God-given promise that all are equal, all are free and all deserve a chance to pursue their full measure of happiness.

  In reaffirming the greatness of our nation, we understand that greatness is never a given. It must be earned. Our journey has never been one of shortcuts or settling for less. It has not been the path for the faint-hearted - for those who prefer leisure over work, or seek only the pleasures of riches and fame. Rather, it has been the risk-takers, the doers, the makers of things - some celebrated but more often men and women obscure in their labor, who have carried us up the long, rugged path towards prosperity and freedom.

  For us, they packed up their few worldly possessions and traveled across oceans in search of a new life.

  For us, they toiled in sweatshops and settled the West; endured the lash of the whip and plowed the hard earth.

  For us, they fought and died, in places like Concord and Gettysburg; Normandy and Khe Sahn.

  Time and again these men and women struggled and sacrificed and worked till their hands were raw so that we might live a better life. They saw America as bigger than the sum of our individual ambitions; greater than all the differences of birth or wealth or faction.

  This is the journey we continue today. We remain the most prosperous, powerful nation on Earth. Our workers are no less productive than when this crisis began. Our minds are no less inventive, our goods and services no less needed than they were last week or last month or last year. Our capacity remains undiminished. But our time of standing pat, of protecting narrow interests and putting off unpleasant decisions - that time has surely passed. Starting today, we must pick ourselves up, dust ourselves off, and begin again the work of remaking America.

  For everywhere we look, there is work to be done. The state of the economy calls for action, bold and swift, and we will act - not only to create new s, but to lay a new foundation for growth. We will build the roads and bridges, the electric grids and digital lines that feed our commerce and bind us together. We will restore science to its rightful place, and wield technologys wonders to raise health cares quality and lower its cost. We will harness the sun and the winds and the soil to fuel our cars and run our factories. And we will transform our schools and colleges and universities to meet the demands of a new age. All this we can do. All this we will do.

  Now, there are some who question the scale of our ambitions - who suggest that our system cannot tolerate too many big plans. Their memories are short. For they have forgotten what this country has already done; what free men and women can achieve when imagination is joined to common purpose, and necessity to courage.

  What the cynics fail to understand is that the ground has shifted beneath them - that the stale political arguments that have consumed us for so long no longer ap*. The question we ask today is not whether our government is too big or too small, but whether it works - whether it helps families find s at a decent wage, care they can afford, a retirement that is dignified. Where the answer is yes, we intend to move forward. Where the answer is no, programs will end. Those of us who manage the publics dollars will be held to account - to spend wisely, reform bad habits, and do our business in the light of day - because only then can we restore the vital trust between a people and their government.

  Nor is the question before us whether the market is a force for good or ill. Its power to generate wealth and expand freedom is unmatched, but this crisis has reminded us that without a watchful eye, the market can spin out of control - and that a nation cannot prosper long when it favors only the prosperous. The success of our economy has always depended not just on the size of our gross domestic product, but on the reach of our prosperity; on our ability to extend opportunity to every willing heart - not out of charity, but because it is the surest route to our common good.

  As for our common defense, we reject as false the choice between our safety and our ideals. Our founding fathers ... our found fathers, faced with perils we can scarcely imagine, drafted a charter to assure the rule of law and the rights of man, a charter expanded by the blood of generations. Those ideals still light the world, and we will not give them up for expediences sake. And so to all the other peoples and governments who are watching today, from the grandest capitals to the small village where my father was born: know that America is a friend of each nation and every man, woman, and child who seeks a future of peace and dignity, and that we are ready to lead once more.

  Recall that earlier generations faced down fascism and communism not just with missiles and tanks, but with sturdy alliances and enduring convictions. They understood that our power alone cannot protect us, nor does it entitle us to do as we please. Instead, they knew that our power grows through its prudent use; our security emanates from the justness of our cause, the force of our example, the tempering qualities of humility and restraint.


名人营销演讲稿优秀3篇(扩展9)

——乔丹名人堂演讲稿3篇

乔丹名人堂演讲稿1

  Thank you! Thank you!

  I told my friends I would come here to say “thank you” then walked off. I can’t, it’s no way. I get so many people I can thank. In all the videos, you never just saw me, also Scottie Pippen and the championship we won. I’ve got a lot of questions over the last four weeks. Anybody says “well, why do you pick David Thompson?” I know why, David knows why and maybe you guys don’t know. But as I grow up in North Carolina, I was eleven years old, 1974, I think, when David won the championship. I hated North Carolina, but I ended up in North Carolina. But I was in love with David Thompson, not just for the game basketball, but in terms of what he represented. You know, we all, as David says or said we go through trails and tribulations. And he did, and I was inspired by him. And when I called him and asked him to stand up for me, I know I shock the shit out of him. I know I did. But he is very kind to say, ”Yeath, I’ll do it.” That is not disrespect to the North Carolina guy; we all know I am true blue North Carolina guy to the heart. Coach Smith, Larry Brown, Sam Perkins, James Worthy, you know all of those guys.

  I’d like to start to my parents. You guys see all the I-likes. What is about me that you guys don’t know? As I set up here and watch all the other guys give their history. So many things I didn’t know about Jerry Sloan. And we lived on the phone, but I didn’t know he was in a small class from the first grade to the eighth grade. Even David Robinson, I have known David for some time. You know, but I found some things, good things or bad things about him that I didn’t know. And Chipson, I’ve known Chipson for years. My father and my mother spent a lot time with Mike and found out good things about her, but what about me that you guys don’t know?

  I got two brothers, James and Larry, five four and five five in height. They give me all I could ever ask for. As brothers, in terms of competition. My brother Larry is an ideal situation with small things coming with small packages. This do fall me every single day. To the extend that my mother used to come out and make us come in because we were fighting way too much. My older brother was always gone. He is served in the army for 31 years. And the competition didn’t stop there. My sister who is one year younger than me, never want to be alone by herself. She took classes, extra classes, graduated from high school with me, to go to university North Carolina with me, and to graduate fairer than me. And you guys wanna know where my competition nature comes from, it came from them, it came from my older sister and she is not here today. My father who is not here today, obviously he is with us, all of us. My competitive nature has gone a long way from the first time I picked up any sports, baseball, football, run-track, basketball, anything in this class I played.

  They started to fire me; you know that fire started from my parents. As I moved on my career, people add wood to that fire. Coach Smith, what can I say about him? He is a legendary coach. Lerold Smith, now you guys think that’s a mistake. Lerold Smith was the guy when I got kicks he got picked in the team. He is here tonight. He is still the same six seven guy. He is not even bigger. His level is even about the same. But he started the whole process for me, because when he made the team and I didn’t, I wanted to prove, not just to Lerold Smith, not just to myself, but to the coach who actually picked Lerold over me. I want to make sure he understood you made a mistake, dude.

  Buss Peterson, My roommate. When I first met Buss, all I heard about was that this kid from Ashville North Carolina was clearly unplayed against but he has never played against me then, so how do you come to be the player of the year? Is that some type of media, exposure, you know I came from Wilmington, you know, where two channel, channel ABC and channel NBC that I never saw NBA at all when I grow up. They didn’t have CBS receiver in North Carolina or Wilmington also. Buss Peterson became a dead on my board. When I get a chance to meet Peterson on the basketball court. But he is a great person. It isn’t the fault of his. It was just my competitive natures. I didn’t think he can beat me or is better than me as a basketball player. And he became my roommate. From that point on, he became my focal point not knowingly. He didn’t know it, but he did. And Coach Smith, the day when he was on the Sports Illustrated, he named four starters and he didn’t name me. That burned me up, because I got to be on that Sports Illustrate. He had his own vision about giving a freshman that exposure, I totally understand that but from a basketball sense I deserve to be on that Sports Illustrated, and he understands that.

  And it didn’t stop there. My competitive natures went right into the pros, I get to the bulls which I am very proud. At the time Jerry Reinsdorf didn’t own the team. It was another organization Reinsdorf drafted me. Kevin Loughery was my first coach. Kevin used to take practice and put me in starting five. You know, he made a competitive thing where the losing team had to run. So now we are almost on the winning team, halfway on the game, halfway on the situation, he switched me to the losing team. So I took that as a competitive thing, but you were trying to test me and by nine times out of ten the second team would come back to win no matter what he did. So I appreciated Kevin to give me that challenge, providing that type of fire with me and he threw another log on that fire for me. Jerry Reinsdorf, I mean what else can I say. The next year when I came back I broke my foot; I was out of 65 games. And when I came back I wanna play. The doctor came with his old theory that you can play only seven minutes a game, but I am practicing two hours a day. I am saying, well, I don’t agree with that math. And back then, whoever has the worst record gets the most balls in Ping-Pang balls, you know you can decide what pick you can have, but I don’t care about that. I just wanted to win. I wanna made to playoffs. I wanna keep that energy going in Chicago. So I had to go into his office and sat down with him and say “Jerry, I actually think I should play more than 14 minutes and practice more than two hours. He said “We have to protect the long-term investment we’ve invested on you. I said “I really think I should be able to play.” He said “Let me ask you this, if you had a headache.” At that time, there was ten percent that I can hurt my ankle or my foot. He said “You had a headache and you got ten capsules, and one of them is coated with poison, would you take it?” I looked him and say “It depends on how bad is that headache. How bad is that headache” .Jerry looked me and say “You are OK, I guess you had a good answer, you can go back to play. You let me allow you to go back and play.” You know, Jerry provided a lot of difficult obstacles for me but at the same time the guy gave me a opportunity to perform at the highest level in terms of basketball. The bulls, the whole bulls organization, you know, they did great adjustments for me and all my teammates. Believe me I had a lot of teammates in all the 14 years I played for the bulls. I respect each one of them. I just want them to win. No matter how you looked at it. Doug Collins came the same time when I was trying to play at the summer time. He said “well, you are part of the organization and the organization said you can’t play at the summer time. I said “you read the things in my contract; in my contract I have the ‘love the game’ clause. That means I can play anytime I want, any place I want And Doug looked at me and said “you are right, you are right.” And that’s how we became a little closer. Jerry Krause is right there and Jerry is not here. Obviously I don’t know who’d invite him, I didn’t. But, I hope he understands it goes a long way. He is a very competitive person. I was a very competitive person. He said organizations win championships. I said “I didn’t see organizations playing with the flu in Utah. I didn’t see it playing with a bad ankle.” Granted, granted, I think organizations put together teams, but at the end of the day, team’s got to go out and play. I think the players win the championship, and the organization has something to do with it, don’t get me wrong. But don’t try to put the organization above players. Because player still got to go out of there and perform. You guys got to pay us, but I am still to out to play.

  Obviously you’ve seen my kids Marcus and Jeffery. I love you guys. I think you guys represent a lot of me and a lot of different person as your mum, you represent them as well. You know, I think you guys have a heavy burden. I wouldn’t want to be you guys if I had to. You know, because all the expectations you have to deal with. I mean, look around you, they charge a thousand dollars ticket for this thing, for this holy event. It used to be 200 dollars, but I paid it. You know, I have no choice. I have a lot of families and a lot of friend I have to bring in. So thank all of you to raising ticket price. I love you guys, you guys have a host of people supporting you, family, friends, people that you don’t know, relatives coming our of the woodworks. You know, no matter how you look at it, but I think we taught you right. Your mum and I, hopefully you can make the right decisions when the time comes. My mum, what can I say about my mum, my mum never stays still. You think I am busy. She is always on the go. Without her, she is rough, she is unbelievable. Even right now, she takes over two jobs. She is unbelievable woman. As I experienced the failure each everyday, it is her. She classically keeps me focus on the good things about life. You know, how people perceive you, how you respect them, you know, what’s good for the kids, what’s good for you, you know, how you perceive public, take a second thoughts and pause to think about things you should do. These all came from my parents, you know, came from my mum. She is still like this these days, I am 46 years old, she is still parenting me today. That’s a good thing. I’ll love her to death. I’ll love her to death.

  And I will thank a couple of people that you guys probably wouldn’t even think I will thank. Isaiah Thomas, Magic Johnson and George Gervin. They are the so-called freezing-out in my rookie season. I wouldn’t remember you guys gave me the motivation to say, you know what? Evidently I haven’t proved enough to these guys. I’ve got to prove these guys that I deserve what I got at this level. No matter what people have said, if it is rumor, I never took it is truth. But you guys never froze me up, because I was yet happy to be there no matter how you look at it. From that point forward, I wanted to prove to you, Magic, Larry, Gorge and everybody that I deserve to be on this level as much as anyone else. And hopefully over the whole period of career I have done that, without a doubt. Even in the Detroit, we’ve done that.

  Pat Riley, you and I go way back. I still remember in Pat Riley, in Pat Riley. I was coming in there, got leaving; you decided to stay a couple of days. You were coming into my suite and told me to get out of my suite. You slid a note on the leak of my door, although you had to move, you didn’t move. You slid the note, saying” I enjoyed the competition, congratulation, but we will meet again. And I take the heart in that, because I think in all I can see you are competitive and even from a coach standing point. You challenge me every time I play the Nicks, the Heats, I don’t think you are with the Lakers, but every time I play against you, you have “Jordan Stoppers” on your team, you have John Starks who I love. You even had my friend Oakley says “We can’t go to the lunch, we can’t go to the dinner together, because this guy hit me harder than anybody else in the league. He was my best friend. Patrick Erving and I are the same age. We came up at the same time. But we can’t go to the lunch together. Why is this an issue? You think I play against Patrick any different than I play anybody else? No, no. They had your learned guy became the Nicks, coach after you, Jeff van gundy. He said I can’t be player fairly and I may dead on the basketball court. Where is it come from? I just happen to be a friendly guy. I get along with everybody, but at the same time when the light comes on, I am more competitive than anybody. So you guys, I must say thank you for giving me the motivation that I desperately needed.

  Phil Jackson is, to me, is a professional Dean Smith. He challenged me mentally, not just physically. You know, he understood the game, along with Tex Wenter. They taught me a lot about the basketball game. Tex being the specialist, I can never please Tex. And I love Tex. Tex is not here. And I know he is here in spirit. I can remember a game coming after the basketball court; we were down five to ten points. And I go off about 25 points, we came back to win the game. As we walked out the floor and Tex looked me and said “you know, there is ‘I’ in ‘team’.” I said “there is not ‘I’ in ‘team’, but there is ‘I’ in ‘win’.” I think he got my message. I will do anything to win. You know, that means we play team format to win. That means I will do what I have to do. No matter how you look at it. Then you had all your media message “Scoring champion can’t win a NBA title”. You are not good as Magic Johnson, you are not good as Larry Bird. You are good, but you are not good as those guys. I have to listen to all this. And that put so much wood on that fire. It kept me each everyday trying to get better as a basketball player. I am not saying they were wrong. I may look at them from a different perspective. But at the same time as a basketball player, I am trying to become the best I can. You know, for someone like me who achieve a lot in this kind of career, you look for any kind of messages that people may say or do to get you motivated to play the game basketball to the highest level. Because that’s what I feel when I assail at my best.

  And my last example and the last you guys probably have seen. I hate to do it to them. He is such a nice guy. When I first met Bryon Russell, John and Karl, I was in Chicago in 1994. I was working out for baseball and they all came down for workout and shooting around. I came over and say “Hello”, and at this time I had no thoughts of coming back and playing the game of basketball. Bryon Russell came over to me and said “why did you quit? why did you quit? You know I could guard you, if I ever see you in a pair of shorts”. Do you remember? John. When I did decide to come back in 1995 and we played Utah in 96, I’m at the center circle and Bryon Russell is standing next to me. I said “You remember the conversation you made in 1994 about ‘I think I can guard you, I can shut you down, I would love to play against you?’ Well, you are about to get your chance, and believe me ever since that day he got his chance, I don’t know how succeed he was. I think he got his chance. From this day forward, if he ever say me in shorts, I would come at him.

  I know you guys got to go. I know I’ve been up here a lot longer than I told my friends I was gonna up here, I cried, I was supposed to get up , said “Thank you” and walked off and I am not able to do that. So I appreciate it. Thank you very much. I appreciate it. As I close, the game basketball has been everything to me, my refuge, a place I am always gone when I need to find comfort and peace. It’s been a source of intense pain and a source of most intense feelings of joy and satisfaction. The one that no one of you can imagine. It’s been a relationship of number of intersection. It gave me the great expects and love for the game. It provided me with a platform and shared my passions with millions in the way I neither expected nor could imagine in my career. I hope it’s given millions of people touch and optimism to achieve their goals through hard work, perspiration and positive attitude. Although I am recognized with this honor of being in the Hall of Fame, I don’t look this moment as final relationship between me and the basketball. It sim* a continuation of something I started a long time ago. One day, you may look up a senior player at a game of 50.Oh, no. Don’t laugh. Don’t laugh. Never say never, because limits, like fear, are often just an illusion.

  Thank you very much!


名人营销演讲稿优秀3篇(扩展10)

——国外名人的演讲稿英语3篇

国外名人的演讲稿英语1

  Looking back at the 21-year-old that I was at graduation, is a slightly uncomfortable experience for the 42-year-old that she has become. Half my lifetime ago, I was striking an uneasy balance between the ambition I had for myself, and what those closest to me expected of me.

  对于一个42岁的妇女来说,回想自己21岁毕业时的情景,是一种稍稍令人不安的经历。回到21年之前,我正遭受煎熬,不知道在自己内心的追求与父母对我的期望之间,应该如何*衡。

  I was convinced that the only thing I wanted to do, ever, was to write novels. However, my parents, both of whom came from impoverished backgrounds and neither of whom had been to college, took the view that my overactive imagination was an amusing personal quirk that would never pay a mortgage, or secure a pension. I know that the irony strikes with the force of a cartoon anvil, now.

  当时,我确信自己一生中唯一想做的事情,就是去写小说。但是,我的父母出身贫寒,没有受过大学教育。他们认为,我那些不安分的想象力只是一种怪癖,根本不能用来还房贷,或者挣来养老金。我现在知道,这种人生的反讽,有着卡-通片里大铁砧般的巨大打击力。

  So they hoped that I would take a vocational degree; I wanted to study English Literature. A compromise was reached that in retrospect satisfied nobody, and I went up to study Modern Languages. Hardly had my parents" car rounded the corner at the end of the road than I ditched German and scuttled off down the Classics corridor.

  他们希望我再去读个职业学位,而我想去研究英国文学。最后,达成了一个双方都不甚满意的妥协:我改学语言学。可是等到父母的车消失在公路的转角,我就立刻抛掉了德语,奔向古典文学的"道路。

  I cannot remember telling my parents that I was studying Classics; they might well have found out for the first time on graduation day. Of all the subjects on this planet, I think they would have been hard put to name one leuseful than Greek mythology when it came to securing the keys to an executive bathroom.

  我不记得将这事告诉了父母。他们可能是在毕业典礼那一天才发现的。我想,在全世界的所有专业中,他们也许认为,不会有比研究希腊神话更没用的专业了,根本无法换来一间独立的宽敞卫生间。

  I would like to make it clear, in parenthesis, that I do not blame my parents for their point of view. There is an expiry date on blaming your parents for steering you in the wrong direction; the moment you are old enough to take the wheel, responsibility lies with you. What is more, I cannot criticise my parents for hoping that I would never experience poverty. They had been poor themselves, and I have since been poor, and I quite agree with them that it is not an ennobling experience. Poverty entails fear, and stress, and sometimes depression; it means a thousand petty humiliations and hardships. Climbing out of poverty by your own efforts, that is indeed something on which to pride yourself, but poverty itself is romanticised only by fools.

  我要申明,我并不责怪父母有这种看法。父母只在一段时间内,对你的人生方向负责;当你长大以后,你自己就控制了人生方向,必须自己承担责任。而且,他们只是希望我不要过穷日子,我不能批评他们。他们自己很穷,我后来一度也很穷,所以我很理解他们,贫穷是一种悲惨的经历。它带来恐惧、压力、有时还有抑郁。它意味着许许多多的羞辱和艰辛。靠自己的努力摆脱贫穷,确实让人自豪,但是只有傻瓜才会将贫穷本身浪漫化。

  接着,她谈到了自己那些最悲惨的日子:

  A mere seven years after my graduation day, I had failed on an epic scale.

  我毕业后只过了7年,就失败得一塌糊涂。

  An exceptionally short-lived marriage had imploded, and I was jobless, a lone parent, and as poor as it is possible to be in modern Britain, without being homeless. The fears my parents had had for me, and that I had had for myself, had both come to pass, and by every usual standard, I was the biggest failure I knew.

  短命的婚姻闪电般地破裂,我还失业了,成了一个艰难的单身母亲。除了流浪汉,我是当代英国最穷的人之一,真的一无所有。我父母对我的担忧,我对自己的担忧,都变成了现实。用*常人的标准,我是我所知道的最失败的人。

  That period of my life was a dark one. I had no idea how far the tunnel extended, and for a long time, any light at the end of it was a hope rather than a reality.

  那段日子是我生命中的黑暗岁月。我不知道还要在黑暗中走多久,很长一段时间中,我有的只是希望,而不是现实。

  但是,J.K. 罗琳认为,没有那段日子的失败,就不会有后来的她。

  So why do I talk about the benefits of failure? Sim* because failure meant a stripping away of the inessential. I stopped pretending to myself that I was anything other than what I was, and began to direct all my energy into finishing the only work that mattered to me.

  为什么我说失败是有好处的?因为失败将那些非本质的东西都剥离了。我不再伪装自己,我找到了真正的我,我将自己所有的精力,投入完成对我最重要的唯一一项工作。

  Had I really succeeded at anything else, I might never have found the determination to succeed in the one arena I believed I truly belonged.

  要是我以前在其他地方成功了,那么我也许永远不会有这样的决心,投身于这个我自信真正属于我的领域。

  I was set free, because my greatest fear had already been realised, and I was still alive, and I still had a daughter whom I adored, and I had an old typewriter and a big idea. And so rock bottom became the solid foundation on which I rebuilt my life.

  我自由了,因为我最大的恐惧已经成为现实,而我却还依然活着,依然有一个深着的女儿,我还有一台旧打字机和一个大大的梦想。我生命中最低的低点,成为我重建生活的坚实基矗

  Failure gave me an inner security that I had never attained by passing examinations. Failure taught me things about myself that I could have learned no other way. I discovered that I had a strong will, and more discipline than I had suspected; I also found out that I had friends whose value was truly above rubies.

  失败使我的内心产生一种安全感,以前通过考试也没有的安全感。失败让我看清自己,以前我从没认识到自己是这样的。我发现,我比自己以为的,有更强的意志和决心。我还发现,我有一些比宝石更珍贵的朋友。

  You will never truly know yourself, or the strength of your relationships, until both have been tested by adversity. Such knowledge is a true gift, for all that it is painfully won, and it has been worth more to me than any qualification I ever earned.

  只有到逆境来临的那一天,你才会真正了解你自己,了解你结识的人。这种了解是真正的财富,虽然是用痛苦换来的,但是它比我以前得到的任何证书都有用。

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